Google: Text To HTML Ratio Makes No Sense For SEO & Ignore It

Aug 11, 2023 - 7:21 am 7 by

Woman Coding Google Logo

Google's John Mueller is at it again, saying that text-to-HTML ratios are not a thing for SEO. He said on Reddit, "It makes absolutely no sense at all for SEO," and you should "ignore any report that gives you a text:html ratio."

John wrote, "Please, ignore any report that gives you a text:html ratio. It makes absolutely no sense at all for SEO. Zero. Nada. Zilch. It was never a thing. You will see more of an effect if you change the font or the text color. If you continue to use it in your org, I will give you and your boss a very disappointed look from afar. It will be embarassing for everyone involved."

So yea, he really went off on the whole text-to-HTML thing again. A year ago, John said code-to-text has never been an SEO factor and he said that also in 2018. So no, this is not new but I figured I'd cover this again since John was so passionate in his response on Reddit.

Forum discussion at Reddit.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google Search Bitcoin Charts Gone - It's A Bug

Feb 9, 2025 - 11:45 am
Search Forum Recap

Daily Search Forum Recap: February 7, 2025

Feb 7, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Volatility, Google Ads Quality Update, Google AI Overviews Updates & Other Search Engines

Feb 7, 2025 - 8:01 am
Google Search Engine Optimization

Google Says People Know When Author Bios Are For SEO Purposes

Feb 7, 2025 - 7:51 am
Google Ads

Google Ads Keyword Planner New Auto-Organize Keywords To Ad Groups

Feb 7, 2025 - 7:41 am
Google Maps

Google Business Profiles Reinstatements Now Include Case & 5 Upload Documents

Feb 7, 2025 - 7:31 am
Previous Story: Google Tests Colored +Topics Search Bar Refinements