Yesterday I reported about the early chatter and reports of a Google algorithm update brewing. Well it seems to be the real thing based on the feedback I've received over the past 24 hours or so.
Of course, Google's John Mueller gave the blanket Google statement on Twitter:
Yep! We make updates all the time.
— John ☆.o(≧▽≦)o.☆ (@JohnMu) June 27, 2017
There are tons of comments on my original story from webmasters saying they were hit. And there are tons of tweets as well.
Seeing the same site flying up in one country and down in the other.
— Dawn Anderson (@dawnieando) June 26, 2017
Movement all over the shop for 40+ sites we manage, but almost all of them positive. All clean sites, 99% of them UK or IE.
— Dale Davies 🔗 (@daledavies_me) June 26, 2017
Experiencing a huge fluctuation in the rankings. Some keywords received a boost and some went from page 1 to 3
— Deepak Kumar (@deepak_387) June 27, 2017
We suspect the same thing. Clients from the first page got dropped. Do let us know if you get any more info.
— MegReb (@meg_reb) June 27, 2017
I was expecting this post eagerly Barry and yes! Something has happened this weekend , initially it went down quite positive today though!
— James Epps (@JamesEpps6) June 26, 2017
Yes. I've had several emails as well from people seeing ranking changes. It seems to me like this started on June 23. https://t.co/piDOR3HTqR
— Marie Haynes (@Marie_Haynes) June 27, 2017
Will be clearer over the next few days, but definitely seeing movement across several large-scale sites that have been impacted in the past. https://t.co/TKro7SxjsQ
— Glenn Gabe (@glenngabe) June 27, 2017
Here are some comments on this site:
There had to be some kind of quality-related update. The company I work for is in healthcare and there were massive changes over the past day to the majority of our competitors. Lots of sites that I keep an eye on and know to have super spammy backlink fell in a huge way, some losing like 75% of their estimated traffic from the more competitive queries.
Two of my sites saw huge fluctuations on Sunday and into today. One post went from page 5 to 1. Another went from page 1 to 3. And what I am seeing on mobile is completely different than the desktop. I've checked from different computers at different locations to verify and call people to have them check in different cities .There is a major algorithm wave happening right now. Someone I know in SEO said that it is Google's "Moon Algo". The new moon was Saturday.
Yes this is a refresh of Panda and Penguin. We are tightening up penguin again because people feel as if they can simply have their links ignored and continue spamming without repercussions. I would strongly suggest treading with care as we move into next week. Clean up internal anchors, overuse of single words, overoptimized external anchors.
Not a lot of movement .. except one site that has been problematic since April / May seems to have gotten obliterated overnight. Although really don't know if its an update per se. I could easily point to thinner content and lack of ecommerce functionalities making it less User Friendly. But still watching ...
I can confirm that starting last Friday a new Panda algorithm is rolling out. Wait until the end of next week to see its full impact.
My serps are jumping around like Kangaroos on heat. But I'm getting mostly positive movement.
Here are updated charts from the algorithm tracking tools:
Mozcast:
SEMRush:
RankRanger:
AccuRanker:
Advanced Web Rankings:
SERP Metrics:
Algoroo:
So I would say this is a core ranking update to Google's search ranking algorithms.
Forum discussion at WebmasterWorld, Black Hat World and Twitter.
