Google: Media Search Overlooked By Publishers

Feb 12, 2019 - 8:08 am 1 by

Google Media

This is the second time a Googler said that SEOs, webmasters, publishers should be paying more attention to image search and video search. John Mueller said it a couple weeks ago and now Gary Illyes said it last Friday.

Gary said it twice in his AMA on Reddit:

(1) "Google Images and Video search is often overlooked, but they have massive potential."

(2) "We simply know that media search is way too ignored for what it's capable doing for publishers so we're throwing more engineers at it as well as more outreach."

How can you make images or videos or GIFs that are unique that solve problems for searchers?

So if you are not focusing a bit more on your images, videos or maybe even GIFs, you might want to start thinking about it.

Forum discussion at Reddit.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 2, 2025

Apr 2, 2025 - 10:00 am
Google Search Engine Optimization

Google: We Don't Have A Brand-Ranking System But...

Apr 2, 2025 - 7:51 am
Bing Search

Microsoft Bing Copilot Search Now Live

Apr 2, 2025 - 7:41 am
Google

Google Search Tests Indent Vertical Bars By Title & Descriptions

Apr 2, 2025 - 7:31 am
Google Maps

Google Local Questions & Answers Feature Gone?

Apr 2, 2025 - 7:21 am
Bing Ads

Microsoft Advertising Updates For Shopping Campaigns, Audience Ads, PMax & More

Apr 2, 2025 - 7:11 am
Previous Story: Google Again: Sharing IP Addresses For Multiple Sites Is Okay