Bing Search has a new carousel for "top rated tutors" for keyword searches such as [piano], [makeup], [guitar] and so on. This brings up a special search carousel that pulls data from TakeLessons, a Microsoft owned property.
Here is a screenshot of the [piano] query for "explore top rated piano tutors."
When you click on anything within this carousel, you are taken to TakeLessons which is owned by Microsoft.
Here are more examples from Glenn Gabe and Khushal Bherwani:
Checking out Bing's "Interesting reads" carousel and just saw a new SERP call-to-action for Microsoft's TakeLessons site/service. IMO, this sort of needs a (bigger) disclaimer... More than "Powered by Microsoft". pic.twitter.com/16Wm50j7VB
— Glenn Gabe (@glenngabe) May 12, 2022
Learn more with Take Lessons by Microsoft Bing - pic.twitter.com/g4SvP5VzKs
— Khushal Bherwani (@b4k_khushal) May 4, 2022
Microsoft Bing should probably have some sort of disclaimer to link to its own property, right?
Forum discussion at Twitter.
Update: Bing updated the design a bit:
Now Bing has update the Tutor profile -
— Khushal Bherwani (@b4k_khushal) May 17, 2022
see snap - pic.twitter.com/nRatcdqKHz
Update 2: Another new layout:
🆕 Bing changes the layout and interface of Microsoft Take Lessons, now with colourful with overlay feature.
— Khushal Bherwani (@b4k_khushal) March 2, 2023
older variations covered in @seroundtable - https://t.co/3xi1EfKjlJ pic.twitter.com/e1ZHAR1y23