Overthinking Natural Links? Google: If It Is Natural, It Is Natural.

Jan 21, 2020 - 7:22 am 17 by
Filed Under Link Building

Green Leaf Google

Is it this simple? John Mueller of Google said on Twitter "You're overthinking it. If the link is natural, then it's a natural link." It makes sense to me? I mean, if you are building and forcing new links, is that natural? Is there a gray area?

I can say, honestly, I don't ask for links on this site. I don't do things specifically to get links. I don't even look at how many links I have.

But that is the other extreme. Most SEOs do look at links and think about them. But is even thinking about links natural?

Are we over thinking this or is Google?

Here is John's tweet:

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 17, 2025

Sep 17, 2025 - 10:00 am
Google

Google Discover Tests Showing X Posts From Just Your Followers?

Sep 17, 2025 - 7:51 am
Other Search Engines

OpenAI Updates Search In ChatGPT: Factuality, Shopping & Formatting

Sep 17, 2025 - 7:41 am
Google

Google: Searchers Want AI Summaries Over Links

Sep 17, 2025 - 7:31 am
Google Maps

Google Business API Q&A Feature Going Away November 3 (Changes Coming?)

Sep 17, 2025 - 7:21 am
Google Ads

New Google Merchant Center Suspension Video Verification

Sep 17, 2025 - 7:11 am
 
Previous Story: Video: Google Image Search Ranking & Optimization