Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google: Image Schema Or Noscript Tags Are Good For Images
Last October we learned a lot about how Google supports the noscript tag for lazy loaded content, in order to help Google understand the images. Melody Petulla from Merkle asked John Mueller if you need both the noscript tag and image schema for helping Google understand the images. John responded that either one is fine. - Google: There Is No Time Frame For Algorithmic Changes To Take Effect
Google's John Mueller said on Twitter yesterday "There is no fixed timeframe for algorithmic changes to take effect, past the need to recrawl & reprocess pages from the site." This isn't necessarily a new comment but it is good to share again. - Google Posts Allows Anchor Text Links For Verified Authors
Google appears to be allowing some with access to use Google Posts to add hyperlinks, either URLs or anchor text links. Brodie Clark spotted this and posted an example on Twitter. I was able to replicate it as well for the query [premier league]. I did not test this myself, as I am traveling now. - Google & Bing With Martin Luther King Jr. Day Logos & Themes
If you visit Google or Bing's home page today at Google.com or Bing.com you will see special tributes for Martin Luther King Jr. Day. Google's Doodle shows the young Martin Luther King Jr. writing one of his speeches as a desk. Bing shows the Martin Luther King Jr. Memorial in Washington, D.C. - Google: Leaning On The Loo
Did you know that some Google bathroom stalls have learning materials when you are taking care of business. They call it "learning on the loo" or "testing on the toilet."
Search Engine Land Stories:
Other Great Search Stories:
Analytics
- Google Data Studio makes reporting a breeze for Genesys., Google
- Google redesigns Optimize, PPC Land
Local & Maps
- Weekend poll: Which do you use more, Google Maps or Waze?, Android Police
Mobile & Voice
- The future of voice assistants like Alexa and Siri isn’t just in homes — it’s in cars, Recode
- Google Assistant Now Supports Polish, May Be Testing Arabic, Voicebot
- Google app 9.5 preps Assistant Dark mode, additional 'Updates' functionality [APK Insight], 9to5Google
SEO
- Search Engine Optimization Services: How to Boost Your Oil & Gas Site, Search Engine Guide
- SEO Case Study: How to Rank on a Small Marketing Budget |, Craig Campbell
- Understanding JavaScript Fundamentals: Your Cheat Sheet, Search Engine Journal
- Pagination; You’re Doing it Wrong! (Part 1), SEM Rush
PPC