Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Search Buzz Video Recap: Google & Bing Search Algorithm Changes, People Also Ask Reductions & COVID-19 Adjustments
Firstly, I am doing this video from home and it was super early and I didn't want to wake the family, so I look like more of a mess than normal. On the search news, we may have had a Google search update this week... - Gary Illyes May Open Audio Hangouts Google Search Chats
Gary Illyes from Google said he may do an audio only Google Hangout to talk about search. Gary is not traveling anymore for search conference talks and he said he "kinda miss the conference hall chats." So he is going to try this out. - Lots Of Pages That Don't Get Searched For? Does It Hurt Your Google Search Rankings?
John Mueller from Google was asked if "having too many non searched pages on website are bad for SEO?" John didn't say yes or no, he instead said - "that's up to you." He said what good is it if no one searches for it? - Google My Business: Is The Coronavirus Disease (COVID-19) Affecting Your Business?
Google is sending out email notifications to business owners through Google My Business asking businesses to update their details if the coronavirus disease (COVID-19) affecting your business. The email asks "Is the coronavirus disease (COVID-19) affecting your business?" - Some Googlers Taking Parts Of Their Work Stations Home During Coronavirus
Here is a photo I found on Instagram of some Googlers bringing out portions of their work stations; computers, computer screens and miscellaneous items from their desks. This is happening now since G
Other Great Search Forum Threads:
- Coronavirus SEO, BlackHatWorld
- Deadline extended to adopt parallel tracking for Video campaigns, Google Ads Help
- Early adopter. "I got links before they were cool.", John Mueller on Twitter
- The deadline to adopt parallel tracking for Video campaigns has been extended to June 15, 2020. ➡ https://t.co/Nmx1WQjkV4, Google Ads on Twitter
- Site-queries are always artificial, so I wouldn't make too many assumptions there., John Mueller on Twitter
Search Engine Land Stories:
- Advanced Google Ads script removes locations from keywords
- Google pushes out deadline parallel tracking for Video due to ‘global events’
- Ecosia to join Chrome v81 default search engine choices
Other Great Search Stories:
Analytics
- 3.8 Google on Increasing Engagement Over 56% by Becoming a Google Analytics Power User, Marketing Scoop Podcast
- A/B Testing Your Content with Google Optimize Content Experiments, Divvy HQ
- How to Identify Bot Traffic in Google Analytics, DealerOn
Industry & Business
- Google employee in Bangalore tests positive for coronavirus, TechCrunch
- SearchLove San Diego 2020 is postponed due to COVID-19 (Coronavirus), Distilled
- Searchmetrics is Evolving: Introducing our New Brand Identity, Search Metrics
Links & Promotion Building
- Majestic Historic Index – normalising builds., Majestic Blog
Local & Maps
- New Enhancements to Bing Maps Routing and Logistics APIs, Bing Maps Blog
- Why Google Maps is a nightmare for some unlucky people, Washington Post
Mobile & Voice
- Alexa and Google Assistant are developing personalities, CNET
- Google Assistant for Chromecast will grow its smart home presence, Business Insider
- How to delete your Alexa and Google Assistant voice recordings automatically, TechHive
SEO
- The Executive's Guide to Positive ROI from SEO - Doug Bell, Searchmetrics
- URL Structure | How It Affects SEO & Rankings | Best Practices for 2020+, Cognitive SEO
- Using the search results to create intent-based content, Yoast
- 15 Essential SEO Terms You Should Know, Koozai
- A CMO’s Guide to SEO: The Myths, Pitfalls and Realities of SEO, Search Metrics
- Content Expansion: From Prompt to Paragraph to Published Page - Whiteboard Friday, Moz
PPC
- How to Use Responsive Display Ads for Remarketing at No Cost, Portent
- Paid Advertising During A Panic, Taikun Digital
- Google Import Helps Move Google Ad Campaigns to Microsoft Ads, Edgy
Search Features
- Go beyond the page with Google Lens and NYT Magazine, Google Blog