Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
There is a new local search ranking factors study out to read over. Google Ads is testing blue verified checkmarks in search ads. Google News might not fully render a page before it shows it in the search results. Google is currently looking into GA4 and AMP support. A Microsoft executive mocked Google Bard for not citing sources and I have another segment on my vlog with Sam Michelson.
Search Engine Roundtable Stories:
- Google Ads Tests Blue Badges For Verified Advertisers In Search
Google is testing showing blue badge icons and labels on some search ads for advertisers who are verified by Google Ads. The blue label is a blue circle with ridges and checkmark within it. - Local Ranking Study For 2023 From Whitespark
The folks over at Whitespark has published there 2023 local ranking factors study, where they asked dozens of local SEO experts to rank what they think are the most important ranking signals for local pack and organic local search rankings. - Google Might Not Fully Render A News Article Before Showing It In Search
Gary Illyes from Google said that in some cases, Google may not fully render a page before showing it in Google Search or Google News. It depends on how timely that content is and how quickly Google needs to index and serve it in Google Search. - Google Currently Looking Into AMP Support in GA4
As you know, Google Analytics 4 does not support tracking AMP pages. Well, Google's Ads Liaison, Ginny Marvin, said on Friday that Google is "currently looking into it and will share an update as soon as we have one." - Microsoft Exec Burns Google Over Lack Of Citations In Bard
As a reminder, when Google launched Bard, I, along with some others, were taken back by the lack of citations and links to sources provided in its answers. A Microsoft executive of over 21 years, Michael Schechter, Vice President, Growth and Distribution at Microsoft, even mocked Google Bard about that over the weekend. - Vlog #216: Sam Michelson On Search Intent, Features & Reputation Management
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking at a new piece of software for partner management... - Google Bull
Here is a statue of a bull at the Google Haifa office, this photo was take a month ago and posted on Instagram. So the other day we had a Google cow and now a Google bull.
Other Great Search Threads:
- Not Indian, though :-), Mikhail Parakhin on Twitter
- Adding updates on Bing Chat Image Creator, Bing chat image creator now replicate with "Powered by DAAL-E - label", Now its show when image get ready you will also get notifying by bing on browser, Khushal Bherwani on Twitter
- My website is constantly decreasing, WebmasterWorld
- This is FAO Schwarz truffles brown teddy bear I gave to my future wife in 2001. It's been with us through thick and thin and holds a special place in our hearts. Want the same?, Fabrice Canel on Twitter
Search Engine Land Stories:
- 2023 Survey: Local search ranking factors
- The latest jobs in search marketing
- When and how to use HTML sitemaps for SEO and UX
- How to create brand style guidelines and why you need them
Other Great Search Stories:
Analytics
- How to Create Dynamic Schema With Google Tag Manager, Go Fish Digital
- Using GA4 for E-commerce Growth, Measure Minds Group
Industry & Business
- OpenAI CEO Sam Altman didn't take any equity in the company, CNBC
- The secret history of Elon Musk, Sam Altman, and OpenAI, Semafor
- Microsoft Threatens to Restrict Bing Data From Rival AI Search Tools, Bloomberg
- Google: Forget ChatGPT, Buy New Age Of Margin Expansion, Seeking Alpha
- Is Google Ready to Beat Microsoft in the Coming AI Wars?, The Motley Fool
Links & Content Marketing
- ChatGPT and Generative AI in Content Marketing, Insider Intelligence
- Understanding Digital PR vs. Traditional PR, Blue Array SEO
Local & Maps
- Whitespark Local Search Ranking Factors 2023 – Get better local search rankings, Whitespark
- Google: Report warns against hotel listings in these cities on Google, Times of India
- Unlock the Secret to Eye-Catching GBP Listings with These Cover Photo Control Tips, Sterling Sky Inc
Mobile & Voice
- 6 secret Siri tricks and features, Cult of Mac
- Apple Reality Headset Details: Pro Features, Top 100 Meeting, Watch-Like Start, Bloomberg
- Apple shows MR headset to executives ahead of rumored June unveiling, AppleInsider
- How to use ChatGPT on your Chromebook: Witness the future Google Assistant should have been, Chrome Unboxed
SEO
- 17 Inspiring Product Page Examples (+ Best Practices for Yours), Semrush
- How to Choose Keywords for SEO (A 5-Step Guide), Semrush
- SEO 101: Semantic SEO, Joe Hall
- E.E.A.T. SEO checklist 2023, Hobo
- Analyzing The February 2023 Product Review Update, Search Engine Journal
- How to future-proof your content against algorithm updates, Builtvisible
PPC
- Take the 2023 Google Mobile Ads SDK developer survey, Google Ads Developer Blog
- PPC for Small Businesses: The Secret to Growing Your Sales, PPC Expo
- Upgrading to eCPC on the Microsoft Audience Network, Microsoft Advertising
Search Features
- Bard vs. ChatGPT vs. Bing AI Chatbots: Why Google Built a Boring One, Wall Street Journal
- Bing Preview Release Notes: AI-powered Knowledge Cards and Stories, Bing Search Blog
- AI chatbots compared: Bard vs. Bing vs. ChatGPT, The Verge
- I tested Google's AI chatbot Bard. Here's how it compares to Bing, Brodie Clark Consulting
Other Search
- Bing A.I. and the Dawn of the Post-Search Internet, The New Yorker
- Bing Image Creator is free, but image processing costs 'boosts', 9to5Google
- Detecting novel systemic biomarkers in external eye photos, Google AI Blog
- Google Bard Plagiarized Our Article, Then Apologized When Caught, Tom's Hardware
- Microsoft Now Claims GPT-4 Shows 'Sparks' of General Intelligence, VICE
- ChatGPT Opened a New Era in Search. Microsoft Could Ruin It, Wired
- China's Baidu scraps public launch for ChatGPT-like product, Reuters
Feedback:
Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.