Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google has confirmed that the page experience update is now done rolling out, it started to roll out on March 23rd and finished on April 11th. Google is testing showing a higher price label in the shopping search results. Bing is testing sub-snippet insights boxes. Google still does not support WebSocket connections in Googlebot. Microsoft Advertising seasonality adjustments is rolling out to advertisers now, after being announced a month ago.
Search Engine Roundtable Stories:
- Now Finished: March 2022 Google Product Reviews Update
The March 2022 Google Product Reviews update is now fully rolled out, Alan Kent from Google told me. The updated started on March 23, 2022 and ended 19 days later on April 11, 2022. - Microsoft Advertising Seasonality Adjustment Feature Rolling Out
A month ago, Microsoft Advertising announced that automated bidding seasonality adjustments would be rolling out globally this month. Well, now advertisers are starting to see it. Sophie Logan shared a screenshot of her account showing on Twitter. - Google Still Does Not Support WebSocket Connections In Googlebot
Google does not support WebSocket connections in Googlebot. This was first known, I think, back in May 2019, when Martin Splitt and Zoe Clifford presented at Google I/O. Zoe Clifford said there "Google does not allow WebSocket connections in Googlebot for architectural reasons." - Google Testing Higher Price Icon In Search Shopping Results
Similar to the lower price label we spotted a couple weeks ago, Google is also testing higher price label in the Google Shopping results. So if your product sells well above other products in that product category, Google might tell you with this new label. - Bing Insights Sub-Snippets In Search Results
Last year, Microsoft Bing launched Page Insights where snippets would have a lightbulb next to them that when clicked on would show you third-party information from other sources not in that specific snippet's page. Well, now Bing is testing placing a sub-snippet below the main snippet for the page insights feature. - Google Washington D.C. Cafe Packed Again
Here is another video from a different Google office, the Washington D.C office, showing how the cafe is now filled with Googlers again. Yes, Googlers are required to go back to work and we saw the li
Other Great Search Threads:
- Thanks for flagging, I've passed it to the team to review. The [price] attribute should match the product price listed on the landing page. Mo, Ginny Marvin on Twitter
- That's usually more about XSS & hacked content. This can definitely negatively affect a site's visibility in search. It's always good to clean it up (and lock it down appropriately), even, John Mueller on Twitter
- Why the lots of empty space after google pagination? why #Google?, Khushal Bherwani on Twitter
- I've fixed my indexing issues a few times, and made the assumption that I now have it figured out. Next time, it turns out nothing works the way I thought it would, and I spend a whole day tryi, John Mueller on Twitter
Search Engine Land Stories:
- Google March 2022 product reviews update is finished rolling out
- Advanced. Actionable. Invaluable. Get your SMX Advanced sneak peek here.
Other Great Search Stories:
Analytics
Industry & Business
- Google sues alleged puppy scammer after tip from AARP, Reuters
- SEO’s Whisper Network Hasn’t Stopped Conference Harassment. What’s Next?, Search Engine Journal
Links & Content Marketing
- Creating content that drives demand: your questions asked, Builtvisible
- 10 Content Marketing Tools You Should Be Using in 2022, Ahrefs
Local & Maps
- This Is the New-Generation Google Maps Navigation Experience, AutoEvolution
- This little-known Google Maps feature is ideal if you're walking alone, T3
Mobile & Voice
- Voice Search Google Publishers, WTF is SEO?
- Apple, Google and Samsung May Have Big Smartwatch Plans for 2022, CNET
SEO
- Crawl Depth: Audit & Optimization Guide, Go Fish Digital
- How could Google recognize AI content?, Kevin Indig
- Breaking The Head To Learn Something (Maybe), ohgm
- How Cybercriminals Use SEO to Attack, Retail TouchPoints
- Think Outside the Search Box for SEO Keyword Opportunities, Content Marketing Institute
PPC
- Bing Ads vs. Google Ads: Which is Better for eCommerce?, Go Inflow
- Five Lead Magnets that Complement Paid Traffic, PPC Hero
- Google Local Service Ads: 7 Tips to Improve Your ROI Now, WordStream
- Pros and Cons of PPC: How to Optimize Your PPC Campaigns?, PPC Expo
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