Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google: Core Update Is Not Like The Panda Algorithm
Danny Sullivan from Google said on Twitter over the weekend that the Google core updates are not like the old or new Google Panda algorithms. He said "the core update isn't like Panda of old (and no, it's not like Panda of new, either)." - Google Tests Hotel Search Box Without Local Identifier
Sergey Alakov posted on Twitter screen shots of Google showing the hotel finder box but without putting in the location of the searcher. So you searched for [hotel] and Google asks you to enter in the location of the hotel you are looking to book and not pre-fill in your current location. - Google Posts Tests "Related To Your Search" - Showing You Relevant Google Posts
Claire Carlile posted a screen shot on Twitter of Google showing a new section to display Google Posts in a Google local panel. The new section is named "related to your search" and seems to show Google Posts that are more relevant to your search query. - Google: We Not Prioritize Portal Web Sites In Rankings
Google's John Mueller said Google does not give priority to a portal web site over a static web site in its search rankings. John Mueller from Google said on Twitter "No, portals are not prioritized," when asked if Google favors portals. - Genius: We Caught Google Red Handed Stealing Our Lyrics
The Wall Street Journal reported that Genius, the lyrics web site, has said they caught Google literally red handed stealing lyrics from their web site without any attribution or payment. Google denies it and says they license the lyrics from a third-party but will be investigating the situation. - SEO Cartoon On Subfolders Vs Subdomains
Here is a very funny SEO cartoon from Mark Williams-Cook on subdomains vs subfolders. How do you know if they are dead? Say something that SEOs debate about and see if anyone who is 'dead' can't spe
Other Great Search Forum Threads:
- Excited to announce the Google Webmasters India Twitter channel! Follow for updates on our activities in India -- https://t.co/90rUosQ9Qa. See you there! :) #GoogleSearch #India.… https://t.co/7a1JJKrsqx, Syed Malik Mairaj on Twitter
- Google says they will not honor a dialy budget for target CPA campaigns - we just spent $225k in one day and i had a $500 a day budget- WTF!!!!!!!!!!!… https://t.co/GyC5g1Ejz1, David Konigsberg on Twitter
- Jfyi: there's missing context from this tweet (the actual questions). Your pages can appear in Discover alright, AMP or no, but if you want people to click on them, you want high quality images.… https://t.co/XTFM8ethv, Gary Illyes on Twitter
Search Engine Land Stories:
- Build your PPC campaigns with this mini campaign builder script for Google Ads
- Google launches new search menu with icons
Other Great Search Stories:
Analytics
- 5 Tools to Analyze Your Old Content to Better Plan for the Future, TechWyse
- How to Forecast SEO Potential With Google Data Studio, Search Engine Journal
- Shopping is an omnichannel journey, Think with Google
Industry & Business
- Expanding in Texas with new office space and a data center, Google Blog
- Lyrics Site Genius.com Accuses Google of Lifting Its Content, Wall Street Journal
- Google appoints Stanley Chen to head Greater China sales, operations, Reuters
- Google CEO Sundar Pichai says YouTube must do better, CNN
Local & Maps
- How to Shoot 360-Degree Panos With Google Street View, Digital Trends
- Apple Maps hands-on: Look Around and folders bring depth to iOS and iPadOS 13, VentureBeat
- Reviewing reviews: Does Yelp promote internet hate for businesses?, AZ Central
Mobile & Voice
- Alexa’s voice apps for kids can now offer purchases that parents approve, TechCrunch
- Google Assistant can automatically remember where you've parked for you, Android Police
- Google Assistant gets improved voice models for Dutch, Indian English, Indonesian, Norwegian, and Japanese, Android Police
SEO
- How to hire for an in-house SEO opening, Eli Schwartz
- SEO Whitepaper: How Distance and Intent Shape a Local Pack, Moz
- Why You Must Know about the New Evergreen Googlebot, Stone Temple
PPC
- Location Extensions Augmented Advertisements, SEO By The Sea
- PPC For Noobs: Tips for Starting Your New Job in Digital Marketing, PPC Hero
- PPC Tools: 39 Solutions for Paid Advertising Pros (Plus a Bonus One), SEM Rush
Search Features
