Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Search Buzz Video Recap: Bing Webmaster Tools Relaunched, Links Not Most Important Google Factor & Google Rankings With Negative Reviews
This week I covered a bunch of topics including an interesting topic on do negative reviews on the web hurt your chances or ranking well in Google. Google's John Mueller also told us to forget everything we've read about link juice... - US Congress Investigation Suggests Google Uses Clicks & User Data In Search
Rand Fishkin went through a lot of the US Congress documents from the hearing on "Online Platforms and Market Power: Examining the Dominance of Amazon, Apple, Facebook and Google" that happened two days ago. He saw this document that suggested Google users "user signals, like clicks" in Google Search. - Google My Business Adds Black-Owned Attribute For New Icon
Google My Business has added another attribute for businesses owners to use to enhance their business listings. The new attribute is named "black-owned business", this goes on with the veteran-led and women-led attributes. - Google Search Console & Rich Results Test Tool Supports Image License Structured Data
Google has now added the still in BETA image license structured data markup to both Google Search Console's enhancement reports and to the Rich Results test tool. So now if you use this image license markup, you can debug it in both of those toolsets. - Google Search Console Down For Some Users - 429 Error
Google Search Console is currently not loading for many SEOs, webmasters, developers and site owners. It works fine for me in the New York, but some folks in India, Japan, Australia and some other locations it is not loading. Users are getting a 429 error when trying to access it. - Google Ads Tests Subtitle Or Headline Links
Google Ads is testing showing a hyperlinked subheadline or subtitle below the main headline or title of your Google Ads. PPC hubbub posted a screen shot of this on Twitter and Ginny Marvin at Search Engine Land was able to replicate it. - Google: Links Are Not The Most Important SEO Factor
Google's John Mueller said on Twitter "links are definitely not the most important SEO factor." This comes shortly after he said to forget everything you have read in the past about link juice. - Watching My Video Recap On A Tesla
This is an old photo but I remember that time when Robert O'Haver shared a photo of him watching my weekly Search Buzz Video recap (subscribe here 🔔) while in his Tesla. He shared this on Twitter and
Other Great Search Forum Threads:
- That seems more like a one-off. We don't have a general "let's change canonicals for a week" algorithm, I think that would trigger a lot of tweets. My guess is there might be w, John Mueller on Twitter
- Sounds like you'd have to do some work. You're kinda asking "things have changed, how can I do things as if they didn't change?" Well, they changed, you have to do things differently., John Mueller on Twitter
- These are different search features, and can have different triggering algorithms. I hear the "not in top stories" part often, but in reviewing sites with the team, there's no simple, common answer (and often no a, John Mueller on Twitter
Search Engine Land Stories:
- Why SEOs should care about brand
- 5 tips for starting international PPC
- Advanced tactics for SEO title tag optimization
- Google adds ‘Black-owned’ business attribute to local listings
- Feedback optimization: A user-first approach to SEO
- Google Search Console adds image license structured data support
Other Great Search Stories:
Analytics
- 15 Google Analytics Dashboards That Have Helped 1MM+ People, Databox Blog
- A/B Testing During & After COVID-19, Search Discovery
Industry & Business
- To be a Google intern in 2020, Google Blog
Links & Content Marketing
- What is Content Marketing?, SEM Rush
Local & Maps
Mobile & Voice
SEO
- Is 100/100 PageSpeed score enough? The answer is No., SEM Rush
- OKRs for SEO: How to Set Smart SEO Goals, Botify
- What Do Dolphins Eat? Lessons from How Kids Search — Best of Whiteboard Friday, Moz
PPC
- Helping publishers manage consent with Funding Choices, Google Blog
- Shopping Campaigns in 7 new European countries, Microsoft Advertising
- The Most Underutilized Microsoft Advertising Features, PPC Hero
- Updates on our work to improve user privacy in digital advertising, Google Blog
Search Features
Other Search
