Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google Posts Help Advice For Sites Impacted By Core Updates
Finally, we knew this was coming, and now it is here, Google posted advice on what you can do it help your site perform better in the Google search rankings in the days of Google's core algorithm updates. This is despite Google saying there is no fix, they repeated, there is no fix, but Google is trying to help site owners focus more on overall quality. - Search Buzz Video Recap: Google Algorithm Update, Core Update Advice, Fresher Featured Snippets, Google Ads, Bing Guidelines & Negative SEO
This turned out to be a pretty busy week in the search space. We had a possible, unconfirmed, but yet really heating up... - Google Does Not Confirm Smaller Core Updates
So we are sitting here wondering if we had an update yesterday and a few in July, Google was radio silence about those unconfirmed updates. Now, Google posts some more tips around core updates and at the end of that blog post wrote "we're constantly making updates to our search algorithms, including smaller core updates. We don't announce all of these because they're generally not widely noticeable." - Google Launched A Freshness Algorithm For Featured Snippets In Late February
Yesterday, Google also confirmed that in late February, it launched a new algorithm aimed at making sure the featured snippets show the most accurate and timely or fresh answers for the query. Pandu Nayak from Google said "a new algorithm update improves our systems' understanding of what information remains useful over time and what becomes out-of-date more quickly. This is particularly helpful for featured snippets" - Google Core Updates Impact Your Google Discover Feed Rankings
This probably does not come as a surprise to most of you who read this site, but Google confirmed yesterday that your inclusion in the Google Discover feed can be impacted by Google's core ranking updates updates. Google said in yesterday's core update post "these core updates may also affect Google Discover." - Bing: Never Seen A Case Where Negative SEO Was Attributed To Ranking Decline
Bing's spam fighter, Frédéric Dubut, said on Twitter "I haven't seen any case where a change in rankings would be provably attributable to negative SEO only." We know Google has mostly said that negative SEO doesn't really work with Google, although they have been a bit wishy-washy on that. Here is Bing kind of saying the same thing. - Handstand On Google NYC's Rooftop
Here is someone doing a handstand at the top of the Google New York City offices, on the rooftop there. I found it on Instagram, I think her hobby is doing handstands at different popular places. So
Other Great Search Forum Threads:
- No. No no no. Compress your sitemaps, but don't try to use inspect url on them cos it's not meant to work., Gary Illyes on Twitter
- Quickly sharing key information with an operator during an emergency call is critical. Coming soon to the Phone app on Pixel and select Android devices, you’ll be able to share information about the help you need, without speaki, Google on Twitter
- I'll continue pushing us to link out to great content out on the web, regardless of whether it's fro, John Mueller on Twitter
Search Engine Land Stories:
- Google Search Console doesn’t show data for featured snippets read by Google Assistant
- New research shows strong link between Google My Business photo quantity and search performance
- Google launches new algorithm to better understand useful & timely information
- Google advice on improving your site’s ranking for future core ranking update
Other Great Search Stories:
Analytics
- Google Analytics Tutorial for Right-Brained Marketers: 4 Hacks You Didn’t Know, Martech Advisor
- How To Use Google Analytics To Do Better Advertising, Arke Blog
Industry & Business
- Fired by Google, a Republican Engineer Hits Back: ‘There’s Been a Lot of Bullying’, Wall Street Journal
- An update on Android for search providers in Europe, Google Blog
Local & Maps
- BMW says annual $80 CarPlay fee needed for ongoing testing & development, Apple Insider
- Google Maps 10.221.1 Beta Update is Now Available with Faster Performances and Better GPS Routes, News Lair
- Google Maps marks Bangkok explosions to alert users as bomb scare persists, Dev Discourse
- Local Scroll Pack Now Showing Ads, Mike Blumenthal
- Why Brands Should Be Worried About the Local Scroll Pack, Mike Blumenthal
Mobile & Voice
- Google will pause listening to EU voice recordings while regulators investigate, The Verge
- Apple suspends Siri response grading in response to privacy concerns, TechCrunch
- Google readies Play Games revamp w/ new 'Home' feed, 9to5Google
- Google will charge rivals to be the default search engine on Android in Europe, BGR
SEO
- SEO Case Study: How I Increased SEO Traffic by 600% in 24 Months, WordStream
- You Can't Separate Social Media and SEO, Portent
- Google on Core Updates: Your competitors are better than you, SISTRIX
- Programming for SEOs - Whiteboard Friday, Moz
PPC
- Big Changes Coming to Phrase Match & Broad Match Modifier, WordStream
- 12 Essential Data Studio Visualizations for Paid Search Marketers, Search Engine Journal
- Costly Mistake You Must Avoid in Google Ads, Verna Magazine
Search Features
