Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google Asks Did You Just Feel Shaking After Earthquake Search
Some of those who searched Google about an earthquake yesterday in some California regions were given a special box in Google search asking the searcher "did you just feel shaking." Here is a screen shot of this box from Shree Khare who is in Yorba Linda, California. - Google On How It Measures Web Vitals
Martin Splitt from Google went a bit deeper, on Twitter (yes on Twitter), on how Google goes about rendering and measuring what it renders. Here is what Martin Splitt said on Twitter. - Google Adds Games To Search Results
Google has added games to its search results from the Google Arts and Cultures games section. The game is basically a game where you are asked a multiple choice question related to your query and Google tells you if you got the answer correct. - Google Ads Hacked Political Materials Policy Announced
So starting this September, Google Ads will no longer allow hacked political materials. Google wrote "in September 2020, the Google Ads Hacked political materials policy will be launched. The policy is specifically related to the distribution of hacked political material. We will start enforcing the policy on September 1st, 2020, beginning with ads that feature entities in scope of our United States election ads policy." - Google Adds Call Button To Local Panel On Desktop Results
Google has added a call button to the local pack on desktop search results. So not only is there a call button on the mobile results but now you can click "call" from your desktop results. This started showing up yesterday morning. - Why Won't Google Add Paywall Label To Google News Results
The other day, Danny Sullivan of Google went back and forth with the SEO community on why Google does not want to add paywall content labels to publisher sites that require you to pay to see the content. For a user, it can be frustrating to go to an article from a Google search and see you have to pay to see that content. But from Google's perspective, Google wants to promote paid journalism. - Apple Self Driving Car Looks Like It Has A Big iPhone On Top
Louis Gray was just walking down the road and spotted not a Google self driving car but an Apple self driving car. You can tell it is Apple because on the roof is a massive iPhone looking system with
Other Great Search Forum Threads:
- To the new followers who added me based on my presence in some SEO or Internet Marketing lists: My profuse apologies., Brian White on Twitter
- Automatically update Customer Match lists with Zapier, Google Ads Help
- 🎧 Search Off the Record ep. 4 is live 🎧 In this ep., @johnmu, @g33konaut and @methode discuss: 📝 Indexing (JavaScript) comments 🌐 Gary’s new website 🤔 How they started at Google ...and more! Tune in → http, Google Webmasters on Twitter
- Yoast SEO will automatically deactivate the native WordPress sitemap as our sitemap is more sophisticated and includes a number of enhancements and performance improvements. Refer to this help article for more, Yoast on Twitter
- Taking a closer look at FAQ Schema rich results since I last wrote about it. A lot going on there. Check out how the "show more" button works (5+ FAQs treatment) on desktop now. At the top, expands down. Lower down the page,, Brodie Clark on Twitter
Search Engine Land Stories:
- Next on Live with Search Engine Land: Dealing with CCPA and Facebook Ads
- Ad industry groups launch effort to push for addressable media standards
- Video: Jennifer Slegg on Google’s search quality raters guidelines
- How to get a Knowledge Panel for your brand, even without Wikipedia
Other Great Search Stories:
Analytics
- Google Data Studio Templates for Basic and Advanced Marketing Reporting, OWOX BI
- Instagram Insights reporting in Google Data Studio: A free template, Super Metrics
- Optimize your chatbot with Google Analytics, Medium
Industry & Business
- Alphabet issues sustainability bonds to support environmental and social initiatives, Google Blog
- Google owner Alphabet issues record $10 billion bond at lowest-ever price, Reuters
- Google to take $450 million stake in ADT, MarketWatch
Links & Content Marketing
Local & Maps
- Google My Business Products Change, Local University
Mobile & Voice
- New Pixels—and new prices—are here, Google Blog
- Google Assistant will recommend YouTube Music songs on Nest speakers, Engadget
SEO
- Boost your local SEO with Schema Markup [code included], WordLift
- Sitebulb Latest Updates and Release Notes, Sitebulb
- The impact of GPT-3 on Google Search, a complex-adaptive system, Kevin Indig
- What Is Off-Page SEO? A Comprehensive Guide, SEM Rush
PPC
- PPC Conversion Tracking 101: Setting Up Tracking, Seer Interactive
- Use Paid Media to Build Funnels Now for Long Term Success, Seer Interactive
Search Features
Other Search