Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Search Buzz Video Recap: SEOs Brace For The Next Google Core Update, Search Console Updates & New Structured Data
I did this video from my home office desk location, I figured I'd change it up a bit. This week, SEOs are beginning to brace themselves for the next big core update - it can be out any day now. Google has a new way to report false positives... - Google Search Console Dataset Report Warnings May Spike
If you use dataset structured data then you may see a spike in warnings in your Google Search Console enhancement report for those datasets. Google said it is now reporting warnings for any Dataset object that is missing the recommended property "creator." - Google On Changing Last Modified Date In XML Sitemaps Too Often
If you read the Google docs on XML Sitemaps and look at the lastmod field, Google says "Google reads the lastmod value, but if you misrepresent this value, we will stop reading it." Lily Ray asked John Mueller of Google if changing the lastmod date of a page too often will cause issues. - 15% Of Search Queries On Google Are New - No Change There
In 2007, 25% of all queries that searchers entered into the Google search box was never seen by Google before. That figure changed to 15% in 2013 and has remained at that figure according to Google even through today. - SEO Site Migrations & Food Trucks: The Longest SEO Mythbusting Video Yet
In the longest SEO mythbusting video yet by Google's Martin Splitt, he invited Glenn Gabe to talk about site migrations. It is a wonderful topic and they covered a heck of a lot. One of my favorite parts was the analogy with food trucks and how they move around but yet offer the same food - should the same signals pass as the truck moves around? - Another View Of Recording Google's Search Off The Record Podcast
A few weeks ago we showed you a behind the scenes view of Google's Gary Illyes, Martin Splitt, John Mueller and Anna Barto recording the Search Off The Record podcast. That was from Gary's view, here
Other Great Search Forum Threads:
- Free Chrome Extension for viewing GMB Categories, Local Search Forum
- We just shipped 23 bugs in Search. Not our first bugs and certainly won't be our last, but might be the only ones we're proud of! 🐞🦗, Rajan Patel on Twitter
- Google Conversion Modelling Without Cookies, WebmasterWorld
- One of 19th century France's most revered authors, Alexandre Dumas was full of novel ideas 🇫🇷🖋 He is perhaps best known for his action-packed swashbuckling adventures such as "The Count of Monte Cristo", Google Doodles on Twitter
- We're caching aggressively, so no, they won't be crawled again and again for every page if we've gotten a reasonably fresh copy from a previous page crawl., Martin Splitt on Twitter
Search Engine Land Stories:
- See how visits to retail, grocery, workplaces are trending by area with Google Mobility Reports
- Is Apple getting real about search and about to take on Google?
- How to make Search the driving force in this ‘new normal’
- Home activities structured data now supported by Google Search
Other Great Search Stories:
Analytics
- Transform Your Business Goals Into a Powerful Analytics Strategy, Blast Analytics
Industry & Business
Local & Maps
- Android Auto settings get redesigned on your smartphone, 9to5Google
- Apple Maps launches in-house ratings and photos system for points of interest, 9to5Mac
Mobile & Voice
- 'Apple Glass' may use Look Around-style smooth navigation motion, Appleinsider
- Future AirPods may switch to touch sensor for controls instead of force detection, Appleinsider
- Get a Snapshot of your day with Google Assistant, Google Blog
- Introducing v2.0 of the official AMP for WordPress Plugin, The AMP Blog
- SEMrush Voice Search 2020: Leveraging Voice Search for Local Businesses, SEM Rush
SEO
- How to Use Data Forecasting for SEO [Scripts Included], Ahrefs
- Using Customer Intent Data to Drive Business Decisions, State of Digital
- UX & SEO: Why They Go Hand in Hand, Conductor
- How Your Agency or Brand Can Afford SEO Tools, SEM Rush
- Using Search Data for Market Research - Doug Bell, Searchmetrics
PPC
- Google Ads API v2 sunset reminder, Google Ads Developer Blog
- Sunset of DBM API v1, SDF Download and Line Item services, Google Ads Developer Blog
- What Clients Want, PPC Hero
- Asset performance ratings & Responsive Search Ads, Microsoft Advertising
- Google Ads Mistakes to Avoid — Best of Whiteboard Friday, Moz
Other Search
- Make your Google Meet and Duo calls better—and bigger, Google Blog
- Apple Search, SEO Book
