Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google Ads Overview Cards Now Let's You Make Some Ad Modifications
Google Ads now lets advertisers make some modifications to their ads directly from the overview page cards. Google announced this on Twitter saying "You can now implement some of those changes directly from the Overview page itself... - Google Can Process Canonical Tags In JavaScript
Google's John Mueller said in a video hangout that Google can technically process canonicals within JavaScript. This is assuming that what is shown in the JavaScript doesn't conflict with other signals. John confirmed this on Twitter when Patrick Stox summarized it. - Google Launches Structured Data Codelab
Google has officially launched their structured data codelab, which allows you to walk through a step-by-step process to make your own structured data for your web site. Google's codelab walks you through adding several types of structured data to a simple HTML site, including where to place structured data on a site and how to validate it. - Google Releases Google My Business API v4.2
Google has released a new version of the Google My Business API, this one is version 4.2 and adds a nice set of features. The new features include the ability to verify listing directly on native platforms, new GoogleLocations endpoint, expanded search functionality of the existing Locations.List filters, chain membership and Product posts. - Google Converts PDFs To HTML For Indexing In Search
Google's John Mueller said that Google will convert PDF documents, as well as other documents, from their original form and into HTML in order to better index those documents. - Google Drops Number Of Results Per Page Search Settings Option
Google has updated their search settings page sometime in the past 12 hours or so. With that change, Google removed the option to change the number of results displayed on the page and seems to have added a handwriting option. - Google Wall With Glowing Flowers
I found this photo on Instagram of a wall at the GooglePlex, the main Google headquarters, where they have these flowers protruding from one of the walls and the flowers light up. How sparkly!
Other Great Search Forum Threads:
- #StopTheBias…, Donald J. Trump on Twitter
- Facebook Watch video service launches worldwide, WebmasterWorld
- The Bing Ads blog newsletter got a makeover. Make sure you subscribe today to stay up to date with latest blog posts and relevant insights: https://t.co/ThNNZ19Q7o… https://t.co/LAaoueAUlZ, Bing Ads on Twitter
- After switching to HTTPS, I lost 30% of google traffic, WebmasterWorld
- Baidu's Reputation Problem in China Gives Google a Chance, WebmasterWorld
- Heh @JohnMu references @WTFSEO as a joke and then removes it from Reddit…, Barry Schwartz on Twitter
- This is an interesting read - thanks, @JuanGonzalez_JP ! I bet you could pull similar reports for your own sites with @googlewmc Search Console's API, anyone up for creating something simple to give it a shot?… ht, John Mueller on Twitter
- This week's answer --- two ways to find difficult to find content! (1) How t..., Google+ - Dan Russell
- Webinar Recap: The Major Benefits of SEO Monitoring with John Doherty & Jon Myers, DeepCrawl
Search Engine Land Stories:
- Now you can make edits to keywords, ads, campaigns, bids right from the Google Ads Overview page
- How to capitalize on the competitive advantage of real-time data analysis
- Google My Business API v4.2 has been released
- Google confirms testing new search results design with sticky header, rounded search bar
- Google puts focus on deals in hotel, flight search with latest updates
- Google updates user management and rights in Google Search Console
- The ultimate guide to using Bing Webmaster Tools – Part 5
Other Great Search Stories:
Analytics
- Google Analytics: a Guide To Setup, Track, and Measure Results, adespresso.com
- How to Measure Content Effectiveness: a Google Analytics Dashboard, Hallam Internet
- The Beginner's Guide to Google Tag Manager, Hubspot
Industry & Business
- 15 Episode Webinar Series : Answer Engine Optimisation - Jason BARNARD, SEMrush
- Larry Page and Sergey Brin's Google Camp is as star studded as ever and most definitely not an 'actual summer camp', StamfordAdvocate
- Throwing it back: Google leaders share their first summer jobs, Google Blog
Links & Promotion Building
- 17 of the Best Ways to Build Good Links Today, Search Engine Journal
- A Simple Approach to Optimizing Website Internal Linking Structure, Distilled
Local & Maps
- Google Maps renames Senate building to "McCain Senate Office Building", CBS News
- Snapchat, Weather Channel, and others hit with anti-Semitic vandalism, The Verge
- Take a spin around the Indianapolis Motor Speedway in Google Maps, Google Blog
Mobile & Voice
- Wear OS by Google: Health and help are just a swipe away, Google Blog
- Marshall launches its first Alexa/Google Assistant smart speakers, TechCrunch
- Meet the bilingual Google Assistant with new smart home devices, Google Blog
SEO
- 10 Must-Read Resources For SEO Writers, SuccessWorks
- How to Map SEO Keyword Research to the B2B Buyer Journey, CustomerThink
- Google Correlate: The Best SEO Research Tool You Aren't Using, Search Engine Journal
- How to target and achieve Google Featured Snippets: 36 Questions & Answers, Searchmetrics SEO Blog
PPC
- #461 How to Manage PPC on a Small Budget: Interview with Lisa Raehsler, Site Visibility
- How to Utilize Different Match Types in PPC, PPC Hero
Search Features
- Search and Discovery with Instagram, SISTRIX
- U.S. wildlife to see (and maybe avoid) on your end-of-summer adventures, Google Blog
Other Search
- Protect your online accounts with Titan Security Keys, Google Blog
- Step aboard Discovery with virtual reality, Google Blog
