Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- New Google Search Console Adds Live URL Inspection Tool & Manual Actions
As you know, Google has graduated the Google Search Console out of beta and with that, added a new live feature for the URL Inspection tool and also brought in the manual actions section into the tool. Google also cleaned up the side bar navigation to access these features. - Google Search Console Is Out Of Beta But More To Still Come
Yesterday we reported that Google began directing users by default when they login to Google Search Console to the beta version instead of the old version. Well, several hours after we reported that, Google announced Google Search Console is now out of beta. So that explains it. - Google Tests Expandable Top Stories List View
Google is testing a way to load more stories in the top stories section where Google shows a list view versus a carousel. Of course, with the carousel look, you can swipe left to right through stories but with the list view, you are only given so many on the page. - Google Did Not Turn 20 Years Old Just Yet
A lot of sites are reporting Google has turned 20 years old, but the truth is, Google has not yet officially turned 20. Google officially celebrates their anniversary on September 27th, although they have done it on September 7th before. - Google Doubles Speed Of Some Search Results Via Service Workers
Google has doubled the speed of searches done on Chrome for Android through a technology named Service Workers. This lets Google cache repeated searches and serve them up twice as fast to some searchers. - Google Seattle Arcade Room
Here is a photo from the Google Seattle office with a bunch of Googlers playing in the game room. Look at all these arcade games, old fashion pinball machines, and I am sure a lot more. And they are
Other Great Search Forum Threads:
- Google My Business Online Courses in Academy for Ads, The Google Advertiser Community
- Scammers Found New Way to Steal Content, Adsense Affected, WebmasterWorld
- Google Hotel Ads will become available in Google Ads as a new campaign type called Hotel campaigns, available to advertisers as an open beta. Learn more: https://t.co/4PpKraXZue… https://t.co/IYJmqh7ZoH, Google Ads on Twitter
- It's not a choice, it's a coincidence, but similarly how not all pages have cache in Google's index now, they won't have a cache in MFI either.… https://t.co/m5X8fZB0Qo, Gary Illyes on Twitter
- Update to Google Earth Layers, Google Maps Help
- Where in the world is your #ArtSelfie? 🤳 Now available globally, jump face first into art with @googlearts → https://t.co/6fwDAFPrUy… https://t.co/S0Juk66rVd, Google on Twitter
- Chrome 69 Rolls Out, WebmasterWorld
- Easiest Way To Rank On Google After The August Update, BlackHatWorld
- Google My Business is rejecting telephone numbers with the (844) area code., Local Search Forum
- I'll pass it on to the folks here :). Sometimes this is by design, not everything needs to be indexed. Sometimes, it's by accident (happens to lots of folks :)). I hope the report was insightful!… https:/, John Mueller on Twitter
- I'm not going to go into details, but for those who have been following my latest experiment which sparked much controversy in the security world, I have on final update. Google has issued a pure spam penalty which is now visible in the, DEJAN on Twitter
Search Engine Land Stories:
- Here’s an exclusive insider look at SMX East
- Avoid the 8 most common pitfalls of automated bidding
- Google Dataset Search: A new search service to find data from sciences, government, some news organizations
- Here’s how to ‘expertly’ hit a link-building home run
- Google Chrome now shows search result answers in the omnibox by default
Other Great Search Stories:
Analytics
- How To Find Things In Google Analytics Without Losing Your Mind, Portent
- 5 Analytics Tools to Supercharge Your Marketing Strategy, Entrepreneur
- Tracking Cross-domain Iframes, Simo Ahava's blog
Industry & Business
- Marking 20(ish) years of Google, Google Blog
- Don’t Miss the 2018 US Search Awards in Las Vegas, Pubcon
- Google Senate Testimony Posted After Walker Rejected as Witness, Bloomberg
Local & Maps
- 3 Tips for Managing Local Services Ads, Street Fight
- How to respond to reviews the right way, DealerOn
Mobile & Voice
- Next Stop for Google Assistant World Domination: IFA 2018, Dealerscope
- This is the optimized Google Assistant interface for the rumored Pixel Stand, 9to5Google
SEO
- A Case Study of Winning in Local SEO, SEM Rush
- How to Scrape SERPs to Optimize for Search Intent, Search Engine Journal
- Jamesblunt.com hack. Daily SERPs, You’re Beautiful!, SISTRIX
- Measuring the Effectiveness of Site Architecture Improvements, State of Digital
- What if people copy content from your site?, Yoast
PPC
- Building better client relationships, Google Agency Blog
- Get Visible: Using Paid Search & Social for Brand Awareness, WordStream
- Seizing the Holiday Season: B2B Q4 Optimization Strategies, BrightEdge Blog
- The Google Guaranteed Program: A Pay-Per-Lead Engine for Small Businesses, KobeDigital