Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Search Buzz Video Recap: Google Algorithm Update, Search Console Out Of Beta, Google Ads Exact Match Expanded & More
This week, Google seemed to have rolled out a small search algorithm update on Thursday - we are still tracking it. Google Search Console is now out of beta... - Google: White Space Pushing Content Down Is Not An SEO Issue
Google's John Mueller said on a webmaster hangout this morning that white space pushing content down for design and layout purposes is not an issue for SEO or ranking in Google. He said the issue really revolves around having ads where it is hard to find the content on the page that the searcher is looking for. - Google: Manual Actions Still Expire & Sometimes Algorithms Take Over
Google's John Mueller reminded us on Twitter that manual actions still do expire, we knew this from 2011. He also added that sometimes when they expire, they might not come back as a manual action because an algorithm might deal with it in the future. - Google Ads Expands Exact Match To Include Same Meaning Of Words
Google Ads has quietly expanded how exact match works by also including keywords in exact match to include close variations that share the same meaning as your keyword. This was first reported by Ginny Marvin at Search Engine Land who covered this in detail. - Google Shows Multiple Featured Snippets In Grid
Google can show a featured snippet from multiple sources, we covered this before, but here is a slightly new look at how Google may show it. You can see for car reviews, Google will pick up snippets from three different sites with some useful information. - Google Research Team Wants To Interview You On Google Search Console
Google posted on Twitter that the Google Research team is looking to gather some names of webmasters to interview about their experience in using Google Search Console. Google created a short survey form so you can be added to the list of people who they may reach out to. - YouTube Trolley
Here is a photo of inside the Google UK office showing a trolley or bus that has the YouTube logo on it. The bus has 55 via Hackney on the route sign, of course. This photo was posted on Instagram.
Other Great Search Forum Threads:
- Just wow! Can anyone top this?…, Google Chrome on Twitter
- Do You Get Any Traffic From The Answerbox?, WebmasterWorld
- How to benefit from Maximize Conversions bidding in your Ad Grants account, The Google Advertiser Community
- Mozilla says Firefox will soon block web trackers by default, WebmasterWorld
- Twitter bans Alex Jones and Infowars for abusive behaviour, WebmasterWorld
Search Engine Land Stories:
- Advertising on Amazon? Take our survey and win a ticket to SMX!
- SMX Advanced 2018 – Keynote with Ilya Grigorik of Google
- How to recover from a negative SEO attack – Part 5
- Google’s exact match close variants expand again: Now include same meaning variations
Other Great Search Stories:
Analytics
- Pay Attention To These Google Analytics Metrics To Boost Your ROI, Forbes
- Using Google Analytics to Understand Navigation Paths, Loves Data
- What Features Are Available in Google Tag Manager 360?, Luna Metrics
Industry & Business
Local & Maps
- Google maps out a digital Thailand , Nation
Mobile & Voice
- Apple CarPlay Beats Google Android Auto in Latest Customer Survey, CarPlay Life
- Google will officially leak its new Pixel phones on October 9, thenextweb.com
SEO
- Boost Your Law Firm's Leads & Conversions With These 5 PPC Tips, KobeDigital
- Google: Sites Using A Lot of JavaScript May Not Be Moved to Mobile-First Indexing, Search Engine Journal
- SEO "Dinosaur" Tactics That You Should Retire - Whiteboard Friday, Moz
- SEO: Retaining Performance on Site Migrations, Practical Ecommerce
PPC
- Using the SERP to build your keyword list, STAT Search Analytics
- 3 Ways that PR Strategies Intersect with Social Media, SEO, Paid Search, 32 Degrees Digital
- As Paid Search Click Growth Continues to Slow, Google Looks to Close Variants for Additional Placements, Merkle
- How to Generate 3x More Leads and Optimize for Profit With SEO, SEM Rush
