Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
We may have had a Google local search ranking algorithm update as well last week. Google Search Console added a new HTTPS report and two new product reviews. Google also expanded eligibility for product and merchant listings for more sites. Google Ads has a new way to manage your automatically applied recommendations. Also, sorry but profile links are not enough.
Search Engine Roundtable Stories:
- Google Local Search Ranking Update Around September 7th
Google may have also pushed out a local search ranking update around September 7th. This is in addition to the helpful content update between August 26th and September 9th and the September 2022 core update that kicked off on September 12th. - Google Search Console Adds New HTTPS Report
Google has added a new HTTPS report within Google Search Console. This new report now shows you not just which pages are not served over HTTPS but also why they are not being served as HTTPS. - Google Merchant Listings Expanded, More Structured Data Properties & New Search Console Reports
Google announced a lot of new features and availability around shopping and product experiences in Google Search yesterday. Google expanded eligibility for merchant listing experiences, added more structured data properties, and released new Google Search Console reporting. - Google: Profile Links Are Not Enough
This may be obvious to most of you, but Google's John Mueller was asked if profile links, links in forums or social profiles if those links are enough to get you to rank in Google Search. John said no and left it at that, which is probably the best way to answer it. - Google Ads Consolidates Manage Automatically Applied Recommendations In One Page
Google Ads has added a new consolidated or bundled page that puts all your automatically applied recommendations on one page. Google said there is "a new version of the "Manage" tab where you can explore recommendation bundles and learn more about each optimization." - Google's Daniel Waisberg Blowing A Shofar
A couple weeks ago, I posted a photo from a museum I was in while on vacation of a shofar (ram horns) room. Then Mordy Oberstein shared a photo of Daniel Waisberg, from the Google team, blowing a sho
Other Great Search Threads:
- Wow, had you seen this kind of snippets before? Looks like the Short Videos module, but it's inside a single result's snippet. So far I've only been able to get them for TikTok's results. Is this new?, Juan Gonzalez Villa on Twitter
- Blog for Link building with 67% spam score, WebmasterWorld
- Twitter Says Podcasts Are Coming to The Platform, WebmasterWorld
- What The @verge is doing is so good. Serve your readers. Expand your coverage and be a part of a better web experience. Open a new tab/window (as they do) if you're concerned about losing them. I like this so much, and the st, Jon Henshaw on Twitter
- www is a subdomain, John Mueller on Twitter
Search Engine Land Stories:
- Google gives publishers new ways to control their first-party data
- Google has introduced bundled ad recommendations
- Google expands enhanced product experiences to more ecommerce sites, releases new Search Console reports
- Microsoft has just introduced Multimedia Ads
- Ecommerce brands spent 60% more on TikTok ads in Q2
- Actionable. Virtual. Free. Get your SMX sneak peek here.
- Google prohibits incentivizing customers to remove or modify negative reviews
- The origins of E-A-T: Page content, hyperlink analysis and usage data
Other Great Search Stories:
Analytics
- How To Add Google Analytics To WordPress, Search Engine Journal
Industry & Business
- $6 billion paid to the music industry in 12 months, YouTube Blog
- Helping AAPI-owned businesses stay safe, Google Blog
- Texas Beats Google’s Push to Toss Out Ad Tech Antitrust Suit, Bloomberg
- U.S. signs deal with Google to develop chips for researchers, Reuters
- Yandex Provides Update on Convertible Notes, Yandex
- Google Suffers Setback in Court Fight to Topple Record EU Fine, Bloomberg
- S.Korea fines Google, Meta billions of won for privacy violations, Reuters
- The Court’s decision to dismiss much of the Texas AG’s antitrust case, Google Blog
Links & Content Marketing
- Content Marketing Statistics 2022 Trends, Facts and Market Size, Enterprise Apps Today
- Should Content Marketers View Web3 as More Than the Internet's Next Version?, Content Marketing Institute
Local & Maps
- Announcing Advanced Polylines for the Maps SDKs for Android, Google Cloud Blog
- Bringing the solar system to life in 3D with NASA, Google Blog
- Waze's new 'Biz Jargon' voice pokes fun at your commute, 9to5Google
Mobile & Voice
- New Features Available in the Google Identity Services (GIS) Library, Google Developers Blog
- Updates to Emoji: New Characters, New Animation, New Color Customization, and More!, Google Developers Blog
- Google Turns to Potato Chips to Promote Pixel 7 Phones in Japan, Bloomberg
SEO
- A beginner’s guide to CTAs: How to choose the right CTA for your business goals, Wix SEO Hub
- E-commerce Site Optimization: 10 Things You Can Optimize to Increase Sales, I Love SEO
- Opinions About In-house Enterprise SEO, The Gray
- Three Key Elements of SEO for News Publishers, RankRanger
- Why You Shouldn't Hire SEOs Based on An Email, Bill Hartzer
PPC
- Brand storytelling meets performance marketing with Multimedia Ads, Microsoft Advertising
- Manage your first-party data with Google Ad Manager, Google Blog
- Performance Max support in Google Ads scripts, Google Ads Developer Blog
- A Guide to CPS Advertising and Analyzing PPC Campaigns, PPC Expo
- The Real Deal with Keyword Research, SERPs Up
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