Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google Search Algorithm Update On September 15th? Limited Chatter But Tools Spiking.
Over the past 24-hours or so, most, if not all, of the Google rank checking tools are showing spikes in fluctuations in the Google search rankings. The weird part, the chatter in the SEO community and individual people complaining about ranking changes has really not spiked with the tools. - Google Discover Traffic Drop On August 10th
Since August 10th or so, there has been a number of publishers complaining that the traffic Google sends them via Google Discover has dropped off the cliff. The complaints have not subsided yet and some feel it has to do with the Google Search glitch on August 10th. Google did say they are investigating it but we have not hear back from them on the topic. - Google Mostly Treats Affiliate Links As Nofollowed Links
Most of you know by now that Google generally treats affiliate links as nofollowed links. That means that most affiliate links do not pass any link signals. This isn't news really, I mean, Google has been doing this since the super early days of its link spam prevention methods. - Google: Speed Is Complex To Measure But Focus On Core Web Vitals
Google's John Mueller said on Twitter that "speed is complex & sometimes confusing" and there are so many tools and metrics out there that you can look at. He said that Google "focused on the Core Web Vitals, which have 3 main metrics." So maybe you should too? - Google Skateboard From Google Hong Kong
Here is a photo from the Google Hong Kong office of two Google designed skateboards on the wall. One is a Bruce Lee Google skateboard. The person who posted it wrote on Instagram
Other Great Search Forum Threads:
- Reach more of your ideal customers with custom audiences, Google Ads Help
- Does a .jobs domain help rank for “jobs”? Today on #AskGoogleWebmasters, @JohnMu covers if a .jobs domain improves the ranking on Google for jobs and gives tips for top level domains in general. Thank you @, Google Webmasters on Twitter
- In case anyone cares, Google is testing a new font for the headers above SERP features. cc: @rustybrick #SEO https://t.co/lKY1EEFOFg, Mordy Oberstein on Twitter
- Regarding "need": check the searches the site often ranks for, check URLs with high impressions, and focus on those. Get the bulk of your search results cleaned up, so that most users don't see it. Getting it 100, John Mueller on Twitter
Search Engine Land Stories:
- Google boosting visibility of ‘nearby’ product inventory with new Shopping features
- Keywords in generic top-level domains won’t help you rank better
- Join us online for Search Marketing Expo, December 8-9
- Replay: The SEO gender gap and how to close it
Other Great Search Stories:
Analytics
- 25 Differences: Google Analytics App + Web vs Universal Analytics, Online Metrics
- Answering Common Website Questions with Google Analytics, Arekibo
- How Google Analytics Can Help Recruiters, Smart Dreamers
- How To Track Buttons With Google Tag Manager, SERP Stat
- What Are Your KPIs Really Measuring?, Harvard Business Review
- The Ins and Outs of Competitive Benchmarking, SEM Rush
Industry & Business
Links & Content Marketing
Local & Maps
- Waze adds lane guidance feature alongside other upgrades, 9to5Google
- Waze gets smarter with trip suggestions, lane guidance, traffic notifications and more, TechCrunch
Mobile & Voice
SEO
- Eliminating Conflict Between CRO and SEO Efforts, PPC Hero
- What Is Schema Markup? How to Use It for SEO, Ahrefs
- What’s the Page Experience Algorithm Update?, BruceClay
- How to Perform a Site Audit: A Complete Guide, RankRanger
- Product vs Marketing Led SEO, Search Metrics
PPC
