Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
We have some early data on the new Google product reviews update to share with you. Google is testing "results about you" to delete your data. Google Search Console has dropped the international targeting tool today. Google's John Mueller shared where he would focus on with hreflang. And links are still voted the most challenging area of SEO.
Search Engine Roundtable Stories:
- What We're Seeing From The Google Product Reviews Update #5
As you know, Google began to roll out the fifth Google product reviews update on September 20th during the roll-out of the September 2022 core update. I promised to return and share some of what we're seeing with this update, as it rolls out. - Google Search Console International Targeting Tool Is No Longer Available
As we reported last month, Google has now officially deprecated the International Targeting report in Google Search Console. If you try to access the report, Google will show you a message that says "This report is no longer available here." - Google Results About You Search Beta
Google is testing a new my account section named "results about you." This is part of the feature where Google Search allows you to remove information about yourself from Search and other places in Google. - Survey Says Again: Links The Most Challenging Area Of SEO
About a year ago, Brodie Clark posted a poll asking SEOs which area of SEO do you find the most challenging. The response a year ago was by far link acquisition and the response this time around is the same, link acquisition. Surprise, surprise. - Google's John Mueller On When, Where & How To Use Hreflang
Google's John Mueller often posts detailed and thoughtful responses on Reddit related to SEO and also general gadget tinkering. In one of his latest SEO posts, he posted a very detailed and throughout post on when, where and how to go about using hreflang on your site. - This Googler Applied To Google 19 Times Before Being Accepted
Kat Haney posted photos of her and her Noogler hat, showing she was accepted to work at Google. She said she applied 19 times, was interviewed 9 times and rejected twice before Google hired her.
Other Great Search Threads:
- It's fine, no need to do anything else. A 410 wouldn't change anything. We retry old URLs from time to time, and if there are a lot of them, it can look like we're "focusing", John Mueller on Twitter
- Just had a crisis call with an old client who's been hit by the new Google algo update. 40% loss of Google traffic. It's an established niche news website with lots of history and authority, with unique quality content., Barry Adams on Twitter
- One of the biggest things you can do to impact your lead volume as a small business owner is to focus on customer reviews., Joy Hawkins on Twitter
- The search volume privacy threshold is the only factor in what shows in the STR. As I mentioned above, the grouped search terms reporting on the Insights page is designed to provide additio, AdsLiaison on Twitter
- Yes, absolutely. Google will only index the content on the URL it sees, it won't even know that there's other content that it doesn't see. If you want your localized vers, John Mueller on Twitter
Search Engine Land Stories:
- More Google Ad incidents and issues
- TikTok will start banning political campaign fundraising
- How Twitter uses Signals to help you discover more content, creators, and accounts
- Facebook introduces Collaborative Ads for local delivery
- Walmart is now selling ads on TikTok, Roku, and Snap
- Google’s September 2022 core update hit fast but was less significant than previous updates
- Why sales needs SEO more than ever
Other Great Search Stories:
Analytics
- Danish regulator says Google Analytics still not compliant with GDPR, Telecompaper
- Setting up goals: Getting started with Google Analytics 4, MarTech
Industry & Business
- Google co-founder's flying car start-up is winding down, CNBC
- COVID woes afflict downtown San Jose but Google village stokes hope, Silicon Valley
- Data privacy alert: Spanish DPA fines Google €10 million, SC Magazine
- Google Buys a Chicago Icon, Governing
- Plot is thickening that Apple, Google, and possibly other gatekeepers will seek to derail, defang, or delay Digital Markets Act and Digital Services Act in court, FOSS Patents
Links & Content Marketing
- Link Building 101 Animated Zombie Edition ft Bibi Raven, iPullRank
- Worried About Your SEO Future? Yes, You Will Survive the Google Helpful Content Update, Content Marketing Institute
- Forget About High-Quality Links! Do This Instead..., Joe Hall
Local & Maps
- 'Historical landmark': Bengaluru pothole gets 5-star rating on Google map with mock reviews, Deccan Herald
- How to get alerts in Google Maps when friends arrive somewhere, 9to5Google
- New Waze Update Launches for iPhone and CarPlay Users, Here’s What’s New, AutoEvolution
Mobile & Voice
- Google wants open alternative to Dolby Atmos, Vision, 9to5Google
- New Chromebooks built with sustainability in mind, Google Blog
SEO
- 5 Key Reasons Your Brand Needs Surround Sound SEO, Semrush
- 5 Unusual Technical SEO Best Practices, BruceClay
- How Helpful Was the Helpful Content Update?, Moz
- How to do keyword research with Wix’s Semrush integration, Wix SEO Hub
- SEO Split-Test and Analyze FAQPage Structured Data (Yourself), Semrush
- 10 SEO Techniques for More Traffic, Ahrefs
- 16 million websites have already adopted IndexNow, Bing Webmaster Blog
- How to Use SEO Insights to Inform Your Broader Marketing Strategy, DeepCrawl
PPC
- How to Test Responsive Search Ads (RSA) in Google Ads and Microsoft Ads, Adalysis
- Understanding Enhanced Conversions in Google Ads, Portent
- Your Guide to Winning with Performance Max Campaigns, PPC Hero
Search Features
- Google Discover lets you better express disinterest, 9to5Google
- Google isn't down as Malwarebytes issue blocks the site, 9to5Google
- News Showcase is launching in Spain, Google Blog
Feedback:
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