Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Programming Note: Offline Wednesday For Yom Kippur 5780
This is just a programming note that I will be 100% offline starting Tuesday night through Wednesday night for Yom Kippur. I am not scheduling any stories on Yom Kippur, everything here will be paused until Thursday morning (or if something is urgent... - Vlog #19: Britney Muller Of Moz On Google Featured Snippets & More
Britney Muller (@BritneyMuller) is the Senior SEO Scientist at Moz, she joined Moz in July 2016 and has a deep passion for data, SEO and the company. She also has a company named Pryde Marketing... - Google: Renting Specialist Or Expert Names Does Not Help With EAT
Google's John Mueller has said that it is best to have an expert write or review your content for the YMYL (your money, your life) types of categories of web sites. In fact, John Mueller went as far to say that when a doctor reviews your content, you might want to label that content as been reviewed and by whom. But Danny Sullivan implied that renting these people's names won't necessarily help. - Google: AdSense Auto Ads Easier & Improved
Google announced this morning that the AdSense auto ads are now "now easier to use and come with better controls to customize the ad experience for your users." - Google Sends "Fix Videos Markup For" Search Console Messages
With the launch of the new Google Search Console video enhancements report yesterday, a few hours later, Google began mass notifying sites with issues with their video markup via Google Search Console emails. - Google Search Console Adds Video Performance & Enhancement Reports
Google announced they have launched new Search Console reports for video content. There is a video enhancement report to help you debug issues with your videos in Google search and there are video performance reports to show you how well your videos are doing in Google Search and Google Discover. - Someday Machine Written Content Will Be Okay With Google Webmaster Guidelines
Google has a guidelines in its webmaster guidelines against automatically generated content but that guideline might change as machines and AI get better at producing not just understandable but useful content for humans. John Mueller of Google said thinking into the future, he can see this guideline changing with that. But for now, machine written content is not okay. - Gary Illyes Taking Photos At PubCon
If you need someone to take a photo of your group at PubCon in Vegas you might want to ask Gary Illyes. I hear he is a pretty good photographer, even under water. In all seriousness, it's cool Ryan J
Other Great Search Forum Threads:
- Impact of Ad Density On Google Rankings, WebmasterWorld
- The site appears to have accidentally blocked itself from our search engine. They've since changed that, so it's now included. See: https://t.co/O61vgtsReV, Danny Sullivan on Twitter
- Apple macOS 10.15 Catalina Released Today, WebmasterWorld
- Facebook Settles Ad Lawsuits With $40 Million over Claims of Inflated Video Views, WebmasterWorld
- The URL inspection tool follows redirects automatically, so you automatically see the end result., John Mueller on Twitter
Search Engine Land Stories:
- Nextdoor’s ‘Local Deals’ ads let SMBs target specific neighborhoods
- Google’s solution to search results dominated by FAQ Schema
- Microsoft betas for account hierarchies, sharing UET tags and remarketing lists across accounts now open to all
- Google Search Console adds Video Enhancement, Video Appearances Performance reports
Other Great Search Stories:
Analytics
- How to create Google Analytics traffic and conversion rate reports, The Drum
- Get lead scoring data in Google Analytics with Google Tag Manager, MarTech Today
- Track Elementor Form with Google Tag Manager and Google Analytics, Analytics Mania
Industry & Business
- Google Weighs Acquisition of Rival to Video App TikTok, Wall Street Journal
Links & Promotion Building
- New metric and usability enhancements in Link Context, Majestic Blog
- Visualize internal linking like an airline route map, Eli Schwartz
Local & Maps
- Google Maps on Android Auto tweaks UI w/ logo, more, 9to5Google
- I just got back from a week in Europe and couldn’t have survived without Apple Maps, BGR
Mobile & Voice
- Alexa Will Answer Questions Using Reuters News Stories, Voicebot
- Exclusive: Google preps 'Raise to talk' for Pixel 4 Assistant, 9to5Google
- Netflix's '3%' gets its own voice game on Alexa and Google Assistant, Engadget
- New Google Android Update Warning Issued To Over 100 Million Users, Forbes
SEO
- 7 Coding Barriers to SEO Success, Practical Ecommerce
- Google Webmaster Hangout Notes: October 4th 2019, DeepCrawl
PPC
- 3 tips to maximize the holiday shopping season, Microsoft Advertising
- Introducing the new and improved Auto ads, Inside AdSense
- KPI Monitoring & Diagnosis: Why Does Your CTR Change Over Time?, Adalysis
- Survey: Marketers’ Budgets Expected to Grow Within the Next 12 Months, KoMarketing
Search Features
