Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google's Change Of Address Tool Is A Setting Toggle, Not Status Check
Earlier this year, Google updated the change of address tool but maybe the new tool makes things a bit less clear? When it launched, it seemed clear to me. But when you do a site move, it will tell you "this site is currently moving to..." And that will remain there even after the site has been moved. - Google Ads Simplified Locations Report Hiding Some Location Data
Ginny Marvin broke down the issues with the new location data report in Google Ads. She said on Twitter "Simplified strikes again -- what the Google Ads Locations report does and doesn't show now." Here is what is up and what you need to know. - Google's Gary Illyes Explains What Caffeine Does
Google released the next the next Search Off the Record podcast, which was actually recorded at least two months ago, Gary Illyes from Google broke down what the Google caffeine index and system actually does. - Web Stories On Google Discover Are Towards The Top Of The Page
When Google announced that Web Stories will be shown on the Google Discover feed, the announcement said the Stories carousel will be "at the top of Discover." But it is not at the top, it is towards the top as Vamsee Jasti from Google clarified. - Google Bifrost
Did you know there is a mirrored hallway at the Google Asia Pacific headquarters that connects the workspaces to the cafes and relaxing areas and they call it the Bifröst? I didn't know that but that
Other Great Search Forum Threads:
- I'm not saying "causes", but folks have made "scientific studies" about smaller things. Also by ", John Mueller on Twitter
- If you post the same content in two places, we have to show one of them above the other - we can't show them side-by-side., John Mueller on Twitter
- How to Find Broken Links?, WebmasterWorld
- Improving First Contentful Paint with wordpress, WebmasterWorld
Search Engine Land Stories:
- ‘People Also Ask’ boxes: Tips for ranking, optimizing and tracking
- Google testing new ‘call history’ feature for Google My Business
- Microsoft’s Digital Marketing Center for search and social management adds features, opens beta
Other Great Search Stories:
Analytics
- 24 Underrated Google Analytics Features You Should Use More Often, Databox Blog
- Consent Mode For Google Tags, www.simoahava.com
- Conversion Rate Optimization (CRO), Search Discovery
- Google Analytics Goals: How to Analyze Customer Journey Goals, Social Media Examiner
Industry & Business
- Diversity and Inclusion in SEO: BIPOC and LGBTQ+ SEOs Share Their Experiences, Moz
- Yandex to Announce Third Quarter 2020 Financial Results on October 28th, Yandex
Links & Content Marketing
- 8 Effective Content Ideation Methods, Koozai
- How to Build Links in B2B or Niche Industries, Siege Media
Local & Maps
- Apple Maps Look Around feature now available in Phoenix, Arizona, AppleInsider
- How to change Apple CarPlay background, CarPlay Life
SEO
- Google Updates Experiment Statistics for Quality Raters, The SEM Post
- How a Digital Marketer Ranked in Google Featured Snippet in Less Than 48 Hours, Cognitive SEO
- Leverage Market Insights For Organic Search, BrightEdge
- SEO Battles: SEO Vs Brand, Searchmetrics
PPC
- Common PPC Reporting Pitfalls, PPC Hero
- Retail insights from Google for 2020 and beyond, Vertical Leap
- Uncovering the goal mindset, Microsoft Advertising
Search Features
- Five ways to protect your ad-supported connected TV experiences, Google Blog
- How we keep you safe online every day, Google Blog
Other Search
- Privacy-Preserving Smart Input with Gboard, Google Online Security Blog