Daily Search Forum Recap: October 10, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google Local Service Ads will require advertisers to have a Google Business Profile next month. Google is testing a Quick view button in search that gives searchers no reason to look at your site. Google may have 9,000 ad campaigns created every second. Google is testing verified labels for retailers in the product search results. Google is expanding store ratings to more countries.

Search Engine Roundtable Stories:

• Google Tests Quick View Button For Recipes That Keep You On Google
  Google is testing placing a "quick view" button overlayed on the images on recipes within Google Search. The crazy part is that clicking on "Quick view" keeps you on Google while giving you a snapshot of the content from the publisher, without sending that traffic to the publisher.
• Google Local Service Ads To Soon Require Google Business Profile
  Google will soon require businesses who want to advertise using Google Local Service Ads to also have a Google Business Profile. Google posted a notice that reads, "By Thursday, November 21, 2024, your Local Services ad will need a matching Google Business Profile to continue appearing in search results and to display your customer reviews."
• 9,000 Google Ads Campaigns Created Every Second???
  Thomas Eccel posted a guess, trying to figure out how many Google Ads campaigns are created in a timeframe. He said if the ad campaigns are issued in sequential order, based on his calculations, 9,000 ad campaigns are created on Google Ads every second.
• Google Search Tests Verified Labels For Product Results
  Back in August we reported that Google was testing showing verified badges, verification labels, in the organic search results. Well, now Google is testing the verified label on the detailed product results overlay, on retailer listings.
• Google Store Ratings Now Available In India, Australia, Canada & UK
  Google is rolling out the Store ratings feature beyond US Search. It is rolling out to searchers in Australia, Canada, India and the United Kingdom. Although, we've seen examples of Google showing them in Australia and other countries over the years, I guess as a test.
• Google Noogler Bison Again
  We have a photo of this Google Bison from 2018. It looks to be in the same condition but moved from its previous location. It also looks angry...

Other Great Search Threads:

• We're now seeing AI Overviews appearing for non signed-in users in the UK, ZA, NZ, SG, KE - well countries where English is commonly spoken., Authoritas on X
• I'm sure it'll be a great event! Unfortunately, I'm only able to make it virtually this time :-/. Martin's there though, he's pretty cool too!, John Mueller on LinkedIn
• That's a fantastic question and right upfront: I don't have an answer, but I have an idea., Martin Splitt on LinkedIn
• You know how sometimes you're certain you had a good reason to do something, later on forget why, but continue doing it just in case there's still a good reason? That's why. :-), John Mueller on Mastodon

Search Engine Land Stories:

• TikTok unveils 5 new advertising tools
• Google Search expands Store ratings to more countries
• Google calls out DOJ’s ‘radical’ proposed breakup plan
• OpenAI to integrate SearchGPT into ChatGPT before 2024 ends
• What Google’s new Performance Max controls mean for advertisers
• How to evolve your organic approach for the rise of answer engines

Other Great Search Stories:

Analytics

• Realtime pages report, Google Analytics Help

Industry & Business

• Google DeepMind leaders Hassabis and Jumper win Nobel Prize for Chemistry, Fortune
• Google inks cloud computing deal with Sequoia Capital, Axios
• OpenAI appoints international expansion boss, The Register
• OpenAI Projections Imply Losses Tripling to $14 Billion in 2026, The Information
• OpenAI pursues public benefit structure to fend off hostile takeovers, Financial Times (Sub)
• OpenAI says SearchGPT will not share ad revenue with publishers, Press Gazette
• Competition and the clock: how Google plans to deflect and delay a historic break-up threat, Financial Times (Sub)

Links & Content Marketing

• How a Home Services Business Got Penalized for Buying Links, Sterling Sky
• 10+ Overlooked Tools To Improve Your MarTech Stack, Content Marketing Institute

Local & Maps

• Google Maps simplifies parking with in-app booking, Android Authority
• Local SEO For Contractors, BrightLocal

Mobile & Voice

• Apple’s Dan Riccio, Key Executive in Both the Jobs and Cook Eras, to Retire, Bloomberg
• Circle to Search is coming to Honor 200 series and Magic V3, 9to5Google
• Get Lost, Siri: How to Replace Apple's Assistant With ChatGPT on Your iPhone, PCMag

SEO

• Decoding SEO: Understand Your Agency's SEO Jargon, 218984
• Dropshipping SEO makes your Shopify store successful, Yoast
• Future-Proof Your E-Commerce With AI: Trends and Tools, BruceClay

PPC

• Boost Profits with Google Ads’ Latest Campaign Feature, PPC News Feed
• GMC Next Introduces Two New Ways to Verify Websites, PPC News Feed

Search Features

• SearchResearch Challenge (10/9/24): Finding similar content?, SearchReSearch

Other Search

• Is Bing down? User reports indicate search outage, KRON4
• The 100 Most Searched People on Google in 2024, Ahrefs
• The Disappearance of an Internet Domain, Every Media
• The Internet Archive is under attack, with a popup claiming a ‘catastrophic’ breach, The Verge
• Internet Archive Breach Exposes 31 Million Users, Wired

Feedback:

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