Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Vlog #20: Dan Shure On Podcasting & Winning Google Core Ranking Updates
Dan Shure (@dan_shure) founded a company named Evolving SEO, but before that, he was a music teacher, he has a degree in classical piano. When he was approaching 30 and had a home and wife... - Google My Business Q&As Disappearing?
Many local SEOs are noticing that the Google Local Q&A or Google My Business Questions and Answers feature is buggy. Some are saying the Q&As are going missing and disappearing. - Google Adding City Names To Some Snippet Titles
Some SEOs are noticing Google add to their title tags that are displayed in the Google search results snippet's headline a city name. Lily Ray posted about this on Twitter and said "I've seen Google modify title tags many times, but this is the 1st time I've seen Google append a city name to a title tag for a generic service page it *thinks* should have a local intent." - Google's New Snippet Controls Rolling Out In A Few Days With Changes To Google France
Google has given us a heads up that the new snippet controls it announced a few weeks ago will begin rolling out "in a few days" and "be fully live worldwide by next week." This coincides with the European press publications changes in France, where Google cannot show snippets, which "will be fully live by October 24." - Google Webmaster Conference To Happen In Zurich
Google is bringing its Webmaster Conference to Zurich on December 11th. I definitely cannot make this one, although, if timing was better, I'd fly out for it. But it looks like a great line up of talks throughout the afternoon. - Google Pixel 4 Pizza Box With Pizza
This is a weird Google promotion for the Pixel 4. You have a real pizza box, with a storage spot for the Pixel phone, but in the box is also real pizza. Here are photos I found on Instagram.
Other Great Search Forum Threads:
- Sometimes it can take a bit time to be processed., John Mueller on Twitter
- Things have moved on significantly over 5 years -- just being the same as before then wouldn't result in your site being shown like it was back then., John Mueller on Twitter
- If you don't use markup, we'll continue to preview content using our default choices except in France and if a site is designated a European press publisher. See the further tweets: https://t.co, Danny Sullivan on Twitter
- That sounds like how app deep links are supposed to work. You register URLs and the app handles those intents: https://t.co/Km15DarE7t -- it's pretty old., John Mueller on Twitter
Search Engine Land Stories:
- Google readies new markup rules for European news publishers
- Google’s voice AI resonates in new Pixel Recorder app
- Amazon keeps chipping at Google’s search ad dominance
- Restaurant app Tobiko goes old school by shunning user reviews
- Crawl data analysis of 2 billion links from 90 million domains offer glimpse into today’s web
- 3 ways to take back control from PPC automations
- Location targeting available in Google Smart Shopping campaigns
- 7 new trends for better email and mobile marketing
Other Great Search Stories:
Analytics
- Google Optimize How To Guide, Seer Interactive
- The Value In Assisted Conversions, Seer Interactive
- Advanced Segments: Conditional and Sequences, The Coloring In Department
- Google Analyics Scope: Don't Ignore It!, Online Metrics
- Guide to Using Advanced Segments in Google Analytics, Smart Insights
- Linking Analytics and Ads: The solution to today’s marketing challenges, Google
- What's New in Tag Manager for Mobile Apps, E-Nor
Industry & Business
Links & Promotion Building
- New SEO Experiments: A/B Split Testing Google's UGC Attribute, Moz
- Content Strategy is All Around Your Project, Bounteous
Local & Maps
- Apple brings its updated Apple Maps into the midwest in new rolling update, Apple Insider
- Sardinian village blames Google Maps for lost tourists, CNN Travel
Mobile & Voice
- Google chief: I'd disclose smart speakers before guests enter my home, BBC News
- Google’s Project Soli: the tech behind Pixel 4’s Motion Sense radar, The Verge
SEO
- 6 Ways To Benefit From Unifying Your SEO Data, Botify
- Answering Questions Using Knowledge Graphs, Go Fish Digital
- Google's Robots.txt Parser is Misbehaving, Distilled
- Identifying High Value Content, Search Metrics
- Mobile first indexing: everything you need to know about mobile SEO, Hallam Internet
- Shopify SEO: The Guide to Optimizing Shopify, Moz
- Franchise Marketing: How People Buy Now, Moz
- Sitemaps & SEO: Are Sitemaps Still Important for SEO in 2019?, Cognitive SEO
PPC
- Amazon nibbles away at Google's search advertising dollars, Ad Age
- Analyze Your Google Ads Audience Data with this Free Data Studio Template, Adalysis
- Diving Deeper into Programmatic, PPC Hero
- Keyword Mapping Examples and Guide: The Way to Apply KW Research, Raven Blog
- Video and Channel IDs Change in AdWords API, Google Ads API, and Google Ads Scripts Starting November 15, 2019, Google Ads Developer Blog
Search Features
