Daily Search Forum Recap: October 17, 2019

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

• Google's Danny Sullivan: Journalists Should Link To Sources
  Most people who write anything on the web complain that others who write, do not give credit where credit is due. So if you write something and I take your content without citing you or linking to you, that is not a good thing. But it happens all the time, with large and even small publications.
• Google Fixed Another Indexing Issue With Fresh Content
  Yesterday at Search Engine Land I reported Google was having indexing issues. Google then ultimately confirmed the issue as "slight delays in indexing fresh content." I reported the issue around 2:30pm yesterday, this was after hours of there being an issue and by 8:30pm Google fixed the issue.
• Google: Buying Used Domains Is Like Buying Used Cars
  Google's John Mueller had a fun analogy when it comes to buying used domains and the potential issues they may have. He said it is like buying a used car.
• Google: Structured Data Can Help Generate Actions For Google Assistant
  Google posted a reminder or PSA yesterday that adding structured data can sometimes help Google automatically generate Actions for the Google Assistant. Google posted this on Twitter and said "Google can use your structured data to automatically generate Actions for the Google Assistant."
• Google Maps Not Showing Reviews For Some Schools
  There are reports from some schools that they cannot display reviews from its parent body or others on Google Maps and Google My Business. Joy Hawkins said in the Local Search Forums "Reviews left for schools in Canada were not showing up yesterday but are today. Reviews that were left in the USA are still not showing up."
• Google Sukkah At The GooglePlex
  This week is the Jewish holiday of Succos, I was offline the first two days and will be offline this coming Monday and Tuesday. During Succos Jews often eat and dwell in a sukkah, a temporary hut lik

Other Great Search Forum Threads:

• Yep - I'd check what it really is. Also, Googlebot can do weird things sometimes. And also, software can sometimes have bugs. Happy to take a look if you have some URLs to check out., John Mueller on Twitter
• Are these review refinement bubbles new? I think up until very recently they were only displayed in product knowledge panels, hotel local panels, and a couple of other places, but not across all GMB listings https://t.co/XpN, Sergey Alakov on Twitter
• Knowledge Panels are generated automatically. If you don't have one, there's no way for us to make one, sorry., Danny Sullivan on Twitter
• Some sites like to make us guess. I don't think that's a very good or sustainable way to do it. Sometimes we guess right, sometimes we guess wrong, sometimes our algorithms can't separate accidental, John Mueller on Twitter
• We don't use change-frequency or priority in sitemaps, so I'd focus on providing a clean last-modification-date., John Mueller on Twitter
• Yahoo to Close Yahoo Groups December 14, 2019, WebmasterWorld

Search Engine Land Stories:

• Google may be having issues showing new content again
• 11 tips for using Google Ads’ new audiences like a pro
• The benefits of using marketing automation
• There is hope after a site gets hit by a Google core update
• Affinity audiences coming to Google Search campaigns
• Video: Dan Shure on Google core updates and podcasting

Other Great Search Stories:

Analytics

• Explaining the Conversion Discrepancies Between Google Ads & Google Analytics, Metric Theory
• An Updated And Expanded Must-Have Google Analytics Settings Deck, Arts Hacker
• Building a data-first strategy, Think with Google

Industry & Business

• Dem Debate: Microsoft Reacts to Andrew Yang Dissing Search Engine Bing, Observer
• Google will award $1 million to Minnesota nonprofits in November, Star Tribune

Links & Promotion Building

• Content Optimization for Maximum Reach, Search Metrics

Local & Maps

• Google My Business Bug Causes 404 Errors on Websites, Bill Hartzer
• Google Adds Review Refinement Bubbles to Local Knowledge Panels, Sergey Alakov

Mobile & Voice

• Pixel 4 is here to help, Google Blog
• RIP Google Clips, you weird little automatic camera, 9to5Google
• Google Pixel Buds Take on AirPods and Echo Buds Despite Premium Price and Delayed Shipping , Voicebot

SEO

• 10 Ways Brands Forfeit Their Branded Search, iPullRank
• 3 Tips For Creating an Effective International SEO Strategy, Seer Interactive
• The Essential SEO Starter Kit: 55 Resources for New Analysts, Seer Interactive

PPC

• Investing in the next generation of measurement on YouTube, Google Blog
• Sunset of the Ad Manager API v201811, Google Ads Developer Blog
• Your Google AdSense seasonal guide, Inside AdSense
• Google Ads: why you should be bidding on competitor keywords, Hallam Internet
• The 3 Search Campaign Analyses You Need To Run, PPC Hero