Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google Algorithm Update, Core Update By Years End, Passage Indexing & Manual Actions
This week, we had another unconfirmed Google algorithm update on November 17th and 19th. Google said there may not be another core update before the end of the year. Google said some updates can be jarring... - Microsoft Bing Adds Green Secure Label To Search Results
I am not sure if this is a test or if everyone can see it, but I see a green "secure" label in the Microsoft Bing search results for search results that are over HTTPS. I don't believe even Google ever tested a secure label in the search results, although Google does have an HTTPS ranking boost. - Google Ads Insights Page Beta Rolling Out To Some
Several weeks ago Google told us they are working on new Insights page in Google Ads. The Insights page makes it easy for you to explore insights and emerging trends based on your business, Google said. It is now going to be rolling out over the next few weeks, available in the United States, United Kingdom, Canada, and Australia. - Google Webmaster Blogs Moved Locations
As you know, Google renamed Google Webmaster Central to Google Search Central. But with that, as Google told us, they are moving the blogs to a new location. That move was made yesterday (they actually did some weird things that broke Wednesday night) but the move completed on Thursday. - Short Google Search Video On Rendering & Crawling
How do you sum up how Google renders and crawls web sites in about two minutes? Well, John Mueller of Google was tasked to do just that and he managed to do it in this video. - Google My Business Dashboard Tests New Location Manager Interface
Looks like Google is testing a new dashboard for the location list view in Google My Business. Claire Carlile shared a screen shot of the new design, which basically adds a pencil icon, photo icon and comment icon, with a new verified icon and a see your profile button. - Google Mural Painting In Office During The Pandemic
It is nice to see Google doing some part in helping some local businesses keep busy doing the pandemic. Here is a photo from artist Katie Benn who was hired by Google to do some mural painting work at
Other Great Search Forum Threads:
- We put them all into the same pot, stir, and sip the URLs. It doesn't matter to us, but since you can do reporting on sitemap files, you might have preferences on your side. There's also https://t.co/VRPQiVNoml if y, John Mueller on Twitter
- That was my initial plan. that would've worked better for indexing (we don't have to do js understanding), but blogger hated it. server side redirects were out of que, Gary Illyes on Twitter
- You can ping sub-sitemaps too. However, trying to force pages into Google's index isn't useful. Instead, make them so fantastic that search engines chase after you, and are keen on finding your new co, John Mueller on Twitter
Search Engine Land Stories:
- Crowd Marketing: Fears, perks and a comprehensive Guide
- Google Guaranteed badge starting to appear on Google Maps listings
- Google investigating missing manual actions
Other Great Search Stories:
Analytics
- 6 things marketers need to know about Google’s new analytics platform, GA4, The Drum
- Audience Triggers & Conversions in GA4, Charles Farina's Blog
Industry & Business
- Google revamps its strategy towards banking, Financial Times
Links & Content Marketing
Local & Maps
- Creating new tree shade with the power of AI and aerial imagery, Google Blog
- How to Optimize Your Google My Business Listing in 30 Minutes, Ahrefs
- Why you shouldn't only rely on Google or Yelp for recommendations, Business Insider
Mobile & Voice
SEO
- 5 Things to Know When Your Site Loses Rankings, BruceClay
- How to Fix Faceted Navigation; Best Practices & SEO Tips, Botify
- Optimizing For Google Quick Answers, BrightEdge
- We moved! Introducing the new home for the Google Webmaster Blogs, Google
- What is Black Hat SEO? 9 Risky Techniques to Avoid, SEM Rush
PPC
- Announcing new AdMob API methods and authorization scope, Google Ads Developer Blog
Search Features
Other Search
- Benoit Mandelbrot's 96th Birthday, Google Doodle
