Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Search Console is testing a new feature named content ideas. Google said popping in and out of the index is normal if you are on the edge of quality. Google seems to have rolled out the featured snippets perspectives feature. Google Maps shows "offer available" label in the map interface on business listings. Google said expired or repurposed domains are "SEO-flotsam." Finally, I posted the final part of the vlog with Jeremy Meindl.
Search Engine Roundtable Stories:
- Google Search Console Content Ideas - Experimental Feature
Google Search Console is testing a new feature named "content ideas." It is labeled as an "experimental" feature that brings Question Hub-like concepts directly into Google Search Console. - Google On Pages Popping In & Out Of The Google Index
Google has spoken about being on the edge of indexing is similar to Google thinking those pages are on the edge of quality - they seem to go hand in hand. If Google does not deem the page to be high quality enough to be indexed, it won't be indexed. John said the other day that it is common for a page to "pop into the index for a bit, and then pop out again." - Google Featured Snippet Perspectives Now Live On Mobile?
In August, we covered a new form of featured snippets in Google Search named Google perspectives. It seems like the perspectives feature is now live on the Google mobile search results. - Google Maps Displays "Offer Available" Under Business Profile Pins
Google Maps can now display an "offer available" label under a business profile listing's map pin in the maps interface. Businesses that add offers in their Google Business Profile may see the "offer available" label or pin below their map listing in the maps interface. - Google's John Mueller: Expired & Repurposed Domains Are SEO-Flotsam
Google's John Mueller said that using expired domains, repurposed domains are "SEO-flotsam, index-cruft." John went on to add that search engines have had a lot of practice with dealing with that appropriately." - Vlog #201: Jeremy Meindl On Failing in Digital Marketing
Part one and part two with Jeremy Meindl was more on black hat SEO stuff and now in part three, we get into more white hat topics talking about CRM targeting. Then in the last part, we spoke more about his failures over the years... - Android Brazil Soccer Statue At Google Office
With the World Cup going on, someone in the Google office in Brazil, snapped a photo of the Android statue there that is a Brazilian soccer player.
Other Great Search Threads:
- Does GSC Avg. Pos. Include GMB? : SEO, Reddit
- People claim lots of things :). I'd report the email as spam and move on., John Mueller on Twitter
- A thread about Google’s Local Review filter 1/ Google rolled out a new local review filter starting in March of 2022 as reflected in this chart, measuring SMB complaints in forum. It accelerated in August It is now the m, Mike Blumenthal on Twitter
- The general assumption is that it's easier to build a network of spammy / low-effort sites if you don't make them look too much like a network of spammy / low-effort sites. I get it, but also maybe don't make a network os spammy / low-effort sites so that, John Mueller on Mastodon
Search Engine Land Stories:
- A guide to LinkedIn content marketing
- Search Engine Land celebrates its 16th birthday
- Content ideas may be coming to Google Search Console
- JavaScript rendering and indexing: Cautionary tales and how to avoid them
- Airbnb’s search marketing shift: Should advertisers follow suit?
Other Great Search Stories:
Analytics
- We're starting to roll out behavioral modeling in the realtime reporting. Learn how you can get a more complete view of the consumer journey as it happens, Google Analytics on Twitter
- Track And Categorize All Link Clicks On The Site With Google Analytics 4, Simo Ahava's blog
Industry & Business
- Waze CEO Neha Parikh to exit as Google merges its map teams, Silicon Valley Business Journal
- The Early Days with Bill Slawski, Cre8pc
Links & Content Marketing
Local & Maps
- How to Remove Negative Reviews on Google, Sterling Sky Inc
- Apple Car can be a success without a wow factor, AppleInsider
- Are Reviews on Google More Powerful When They Come from Local Guides?, Sterling Sky Inc
Mobile & Voice
- After 5 years of using Google Assistant, I'm switching to Alexa, Android Police
- Google 3D billboard in Times Square shows Assistant on Z Flip 4, 9to5Google
SEO
- A common question: will we run out of SEO test ideas?, SearchPilot
- Marketing Strategy Guide: What It Is and How to Create One, Semrush
- SEO Forecasting And The C-Suite | SEO Battlezone, iPullRank
- Wix SEO updates in 2022, Wix SEO Hub
- Schema Markup SEO in 2023: What To Expect, Schema App
- SEO Split Test Result: Title Tags for the Holiday Season, Semrush
- What An SEO Audit Is & Why Your Site Needs One NOW, SEOSLY
- How to do log file analysis with Search Console data, Merci Larry
- How to use the ICE framework to prioritise technical tickets for SEO, NOVOS
- Use SEO to Fuel Your Brand's Community Flywheel, Moz
PPC
- A Guide to Advance Keyword Research for SEO & PPC, PPC Expo
- Display & Video 360 API v2 entering general availability, Google Ads Developer Blog
- Publishers Are Reexamining Their Reliance On Google After GAM Goes Dark, AdExchanger
- Request Account Reviews with the Content API, Google Ads Developer Blog
- Verification of Financial Service Advertisers in the UK, Microsoft Advertising
Search Features
- Updates to Google's Services in Czechia in Light of the Czech Transposition of the European Copyright Directive, Google Search Central Blog
Other Search
- Hello, You’ve Been Referred Here Because You’re Wrong About Web Scraping Laws (Guest Blog Post, Part 2 of 2), Eric Goldman
- Why Google Missed ChatGPT, Alex Kantrowitz
Feedback:
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