Google's CEO, Sundar Pichai was interviewed by New York Times's Andrew Ross Sorkin. In this interview they spoke about Google's approach to AI, Sundar's outlook for the technology, and what to expect for Google's AI models and Search in the year to come. This is where everyone is citing Sundar as saying, "Search itself will continue to change profoundly."
This conversion around Search started at about the 8:40 mark in the video.
Here is the video:
Here is the big Search quote:
Search itself will continue to change profoundly in [2025]. I think we are going to be able to tackle more complex questions than ever before. I think you'll be surprised even early in [2025] the kind of newer things search can do compared to where it is today.
Here are some of the quotes from the 8:40 mark from Sundar:
I think the area where we applied AI the most aggressively if anything in the company was in Search. The gaps in search quality was all based on Transformers. Internally we call it BERT and MUM and you know we made search multimodal the search quality improvements. We were improving the language understanding of Search. That's why build Transformers in the company. So and if you look at the last couple of years, we have you know with AI Overviews, Gemini is being used by over a billion users in search alone and I just feel like we are getting started.Search itself will continue to change profoundly in ’25. I think we are going to be able to tackle more complex questions than ever before. You know I think you'll be surprised even early in 25 the kind of newer things Search can do compared to where it is today.
So there's always you know when you're running in technology there's some version of innovators dilemma somewhere right there's only one answer to innovators dilemma every time. You lean into that moment and anything else you won't be around in a few years.
And then the comment about AI content being a challenge, which Sundar said that is an opportunity for Search. He said, "In a world in which you're inundated with content you're trying to find trustworthy content, content that makes sense to you in a way reliably you can use it, I think it becomes more valuable."
The last 10 minutes they discussed about the topic of original content creators and the challenges with that. He was asked if Google will send checks to content creators, including talking about Reddit's partnership with Google. It is worth watching...
Forum discussion at X.
