Google: Web Light Does Not Impact Your Google Rankings

Jun 19, 2018 - 7:21 am 0 by

Google Sparkler

Google's John Mueller said on Twitter that Web Light has no impact on your search rankings in Google. It is just a way for Google to display your content to those with slow devices, after they click from the Google search results to your web site. It has no impact on ranking in Google.

I get why some people think it is a page speed issue or maybe related to AMP and the carousel, but it is not. It is not new, we covered it ages ago and now it is for the first time visible as a filter in Google Search Console.

You have very little control if your pages are going to be served over web light or not. You can opt out of it, but outside of that, you cannot push people easily from Google search to your web light pages - nor would you want to. If you wanted to push them to something like it, you'd likely opt for AMP pages over web light.

So don't worry about web light and Google rankings.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google Kwanzaa Decorations Are Live For 2024

Dec 21, 2024 - 9:18 pm
Google

Google Christmas Decorations Are Live For 2024

Dec 21, 2024 - 6:55 pm
Search Forum Recap

Daily Search Forum Recap: December 20, 2024

Dec 20, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December Core Update Done, Spam Update Starts, Google Ranking Exploit Leaked, Google Tests Double Serving Ads

Dec 20, 2024 - 8:01 am
Google Updates

Google December 2024 Spam Update 👾 Rollout Shocks Before Holidays

Dec 20, 2024 - 7:51 am
Google

Google Testing Shaded Button Sitelinks On Mobile

Dec 20, 2024 - 7:41 am
Previous Story: Bing Ads With Enhanced Targeting Settings & Dimensions Tab